Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Top Pittsburgh Incubators, Top Pittsburgh Accelerators, Best Pittsburgh Accelerators, Best Pittsburgh Incubators
    Startups,  AI,  Augmented Reality,  Benzinga Money,  Business,  Career Development,  CleanTech,  Climate Change,  Developer Content,  Education,  ESG,  Finance,  FinTech,  GreenTech,  Industry,  Medtech,  Technology,  Tips

    BEST ACCELERATORS IN PITTSBURGH, RANKED

    June 15, 2021 /

    Previously Published on Benzinga Money The Steel City earned its title during the Industrial Revolution — a time when there was such a need for workers that the entire world grew interested in the Three Rivers. The city was booming, and new businesses were being born across the region. Unfortunately, that boom didn’t, and businesses began to falter. In a city once known for its heavy manufacturing, industry would return with a vengeance — but in a different form. Google would move in. Duolingo set up shop. Amazon, Facebook, Microsoft, Apple and Uber would follow suit. See a trend? If you’re running a startup, Pittsburgh is a great place to…

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    Top Tech Startups, Best Tech Startups, Denver Colorado

    BEST TECH STARTUPS IN DENVER, RANKED

    May 20, 2021
    Top Fintechs, Best Fintechs, Columbus Ohio,

    BEST FINTECHS IN COLUMBUS, RANKED

    July 21, 2021
    Boston Fintechs, Top Fintechs, Best Fintechs

    BEST FINTECHS IN BOSTON, RANKED

    July 21, 2021
  • Independent Artists, Independent Hustle, Independent Distribution, TuneCore, Sony Red, The Orchard, Universal, Music Distribution, Entertainment, Too Lost, Monetization, Marketing, Branding, Sales, Hirschhorn, Spotify, Tidal, Gregory Hirschhorn, Apple Music, Amazon, Shazam, Tik Tok, Distribution Network, Power Distribution, Music Streaming, Creative Artists,
    Business,  Entertainment,  Music,  News Break

    Independent Artists Find An Ally | Major League Distribution Without Selling Their Souls

    January 22, 2021 /

    Previously Published via News Break Daring to steal market share from companies, such as TuneCore, RED Music, and The Orchard, Too Lost announced distribution possibilities that could change independent music forever. Providing new opportunities for distribution and marketing, Too Lost introduces opportunities for artists to be heard without overextending themselves, financially, and with little-to-no results. Better yet, through these new opportunities, artists would be able to keep 100% of their creative rights and ownership of master recordings. Not only would artists find distribution with 250 different music stores and streaming services, but they would also gain access to a slew of marketing tools and branding support services. “Too Lost is…

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    Workforce Optimization, Human Resources, Employee Relations, Predictive Hiring, Duplicating top Talent, DISC Personality Types, Personality Traits, Behavioral Analysis, DISC Insights, Employee Relations, Retention, Turnover

    Using DISC for Workforce Optimization

    February 7, 2019
    Top Fintechs, Best Fintechs, Columbus Ohio,

    BEST FINTECHS IN COLUMBUS, RANKED

    July 21, 2021
    Tampa Catering Company, Edibles by Ethel, Ethel Pila, Fresh Faces, Fresh Faces Of Tampa, Bakery, Delivery, Nestle, CBS Local Tampa,

    Fresh Faces Of Tampa | Outstanding Local Catering Company Edibles By Ethel

    November 25, 2015
  • Sales Attribution, Revenue Attribution, Marketing Attribution, Advertising Strategies, Jessica Abraham, Jessica N Abraham
    Business,  News Break

    Experts say you need a Marketing & Revenue Attribution Strategy in 2021. But, do you?

    December 29, 2020 /

    Previously Published on News Break Experts say you need a Marketing & Revenue Attribution Strategy. But, do you have one? Let’s take a deep dive into the world of marketing attribution, revenue tracking and where your customers could be getting lost in the sales funnel. “Whoever owns your attribution model owns your budget,” states Lars Hirsch, Principal Product Manager of Sponsored Products at Amazon. What is Marketing Attribution? The Content Marketing Institute defines marketing attribution as “a set of user actions that contribute to a desired outcome, (i.e., a conversion) and assigning a value to each of these events. It helps you to understand which combination of events in which…

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    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Empire Access Ditches Legacy Systems, Implements GENBAND

    February 16, 2016
    Technical Debt, Developer Backlog, Developer Productivity, Software Engineering, Change Failure Rate, MTTR, Lead Time to Deployment, Production, Agile Project Management,

    What Is Technical Debt? A Complete Overview

    November 2, 2022
    Orlando Nex-Gen Smart Mask Wearable, Covid-19, Coronavirus, Champ Bailey, NFL

    Could this Smart Mask be a game-changer, as children return to the classroom?

    December 10, 2020
  • DISC Personality Types, DISC Theory, Personality Traits, Dominance, Influence, Stability, Compliance, Social Media, Marketing, Internet Marketing, Facebook, LinkedIn, Twitter, Instagram, Reddit, Snapchat, Business, PeopleKeys
    Business,  Career Development,  PeopleKeys’ DISC Insights,  Technology

    Social Media Activity, Based on Personality Type

    October 24, 2019 /

    READ THE ENTIRE ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS You’ve heard it time and time again (and, you’re going to continue hearing it) … “We’re all different. But, we’re all predictably different.” As true as this statement is to our walking life, why would it be any different when it comes to social media? We’re on social media, because everyone else is. But, not all of us are on there to communicate. While Grandma is busy giving “love” to all of her grandchildren, others are networking. Some are trying out new recipes, and others are busy looking at stats. So, who’s doing what and why from a personality point-of-view? Let’s take…

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    Vint Cerf, Lettrs App, Digital Pivot, Co-Founder Internet, Father of the Net, Written Correspondance, Font, Calligraphy, Personalization, Technology News, Mobile Application

    Dear Internet: Father of the Net Speaks Up!

    September 14, 2015
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Building resilient teams with DISC

    October 14, 2019
    Tampa Veterinarian, Small Business, Nestle, Fresh Faces of Tampa, CBS Local Tampa, Dr Rhonda Johnson, Carrollwood, Plantation Animal Hospital, Sylvan Learning Center, ROTC, UC Davis, St Petersburgh Florida, Exotic Animals,

    Fresh Faces Of Tampa | Successful Small Business Owner Dr. Rhonda Johnson

    December 23, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Benchmark performance for sales excellence with DISC

    September 2, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. You’ve implemented various strategies, utilizing DISC methods for sales, leadership, and predictive hiring – but, now what? How do we gage our performance and determine the results of our efforts? How do we use these results to improve our business over time? The answer is simple. We benchmark our performance and continually improve processes, internally, by applying a behavioral selling approach. Measuring our performance, we gain insight into ways that we can optimize all operations and strengthen our efforts by finding our shortfalls and identifying opportunities for improvement. In order to benchmark our performance, we must decide which variables will serve as…

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    The Vault, Examiner, Pros and Cons Marketing, #IDontLikeWhen, Time Wasters, Serious Business, #TBH, #ToBeHonest, Bad Clients, I don’t like When, Monologue, Power of the Hashtag, Professional vs Novice, Rant, Small Business, Social Branding, Social Conversation, Social Media, Social Networking, Brand Persona, TBH, To Be Honest

    #IDontLikeWhen: A Marketer’s Rant

    May 24, 2013
    Brand Monitoring,Brand Reputation,Brand Social,Brand You,Brand Yourself,Examiner,Google,Search Engine Optimization,Search Results,Social Branding,The Vault,Tools

    BrandYourself: A cool, novice tool for ‘owning your name’ in cyberspace

    February 26, 2013
    Android,China Wholesale Company,Intel,Kodi,M1 Mini ,PC,MeeGoPad T02,Mini Computer,PC,Technology,Technology News, Windows 10,World's Smallest Android

    Chinavision Releases World’s Smallest Dual Full-Function PC & Android Device

    September 9, 2015
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