Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development, Turnaround Strategies, Failing Teams, Turnover, Retention Strategies
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Turn Around a Failing Team by Leading from Within

    April 20, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When a client of ours, let’s call him Joseph, took over a company project, he knew it wouldn’t be easy to turn things around. The design team had fallen behind over the course of a year and a half. They were just six months away from the final delivery date originally committed and had blown through more than half-a-million dollars originally allocated to the entire project. Yet, there was still nothing ready to deliver to their client. There was a huge liability sitting on the table…one that would ruin the company entirely. Joseph knew a special leadership skillset would be needed, the…

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    safe trading bot, investing bot, automated trading bot, investing, investments, the stock marketing, stocks, crypto, td ameritrade, newsbreak,

    Startup Wants To Put A Stock Trader In Your Pocket, Aims To Become The Household Name For Algorithmic Trading

    September 22, 2022
    A2z inc, fabtech, welding event, fabricating event, welding, fabricating, teamsters, The Vault, Examiner, Mobile Apps, Inventory Management, Logistics, Operations, Supply Chain, Live Events, Canada, FabTech, FabTech Canada, Boilermakers, Skilled Traders, Productivity, Marketing, Internet Marketing, Mobile Marketing

    300-year-old Industry Implements Innovative Tech Trends

    March 11, 2014
    Design Strategy, Design Changes, Digital Pivot, FAANG, Facebook, Personalization, Social Media, Social Network, Experience, User Experience, UX, User Interface, UI, Social Branding,

    Facebook Announces Major Design Changes

    October 1, 2015
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Easter, Gifting, Office, Corporate Relations,
    Business,  PeopleKeys’ DISC Insights

    Fill your Easter Baskets with Personality-based Ideas

    April 17, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Easter is a celebration of rebirth, and is a good time to also renew relationships by showing people around you your understanding of their personalities. DISC theory, a universal language of communication, teaches us everyone has their specific preferences, approaches and little quirks. This also applies to the types of gifts they enjoy to receive the most! At Easter, it is a tradition to give a basket to colleagues, family members and kids as a sign of appreciation. Here are few ideas you can use for Easter baskets, based on the personality style of the recipient. Be sure to check out the…

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    Applications, Examiner, Content Development, Event Marketing,Geotargeting,GPS, IoT, Internet of Things, Wearables,Internet Marketing, Locational Marketing, Live Events, Mobile Advertising, Mobile Marketing, Offline Marketing, The Vault, Foot Traffic, Conversions

    Internet Marketing on an Offline Format — A personal experience

    April 30, 2013
    Pet Care, Pet Health, Pet Pace, Wearables, Wearables for Pets, IoT, Internet of Things, Connected Devices, Dogs, Cat, Alerts, Digital Collar, Digital Gadgetry, Digital Pivot, Technology, Technology News, Tech News, Veterinarian,Monitoring, Mobile App,Pets,

    Pet Care Moves Into the Cloud with PetPace’s Wearables

    January 14, 2016
    Conversation,Domestic Terrorism,Examiner,Facebook,Florida,History,Landmark,Orlando,Police Brutality,Power of the Hashtag,Power of Viral,Rachel Jeantel,Sanford,Social Media, Examiner,The Vault,Trayvon Martin,Trends,Viral,Black Lives Matter,

    Power of Viral: Rachel Jeantel takes the stand

    June 27, 2013
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Coaching life changes for the passive personality styles

    April 13, 2019 /

    READ THE ENTIRE ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When it comes to dealing with stress, change and volatile situations, understanding DISC personality styles and communicating change in the proper way is always necessary. When you coach against life changes, a behavioral approach not only builds trust amongst all involved, but it allows each personality to contribute without the fear of conflict or confrontation. As we previously discussed in our blog about coaching life changes for the active personality styles, according to DISC theory personality styles can be separated into Active and Passive styles. The active “D” and “I” styles tend to react quickly to challenges and being stagnant drives them…

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    Bad Boy Records, Luxury, Personalized Gifts, Product Marketing, Product Launch, Sean Diddy Combs, Combs Conceirge Program, DeLeon, Reserve Bar, Luxury Spirits, Tequila, Ciroc

    Sean “Diddy” Combs launches luxury gifting service, personalized tequila arrives

    December 2, 2015
    Tampa Catering Company, Edibles by Ethel, Ethel Pila, Fresh Faces, Fresh Faces Of Tampa, Bakery, Delivery, Nestle, CBS Local Tampa,

    Fresh Faces Of Tampa | Outstanding Local Catering Company Edibles By Ethel

    November 25, 2015
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Turn your consulting energy into coaching revenue

    January 14, 2020
  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness

    6 ways to build your coaching network offline

    July 30, 2019
    Production Worker, Manufacturing, Skilled Trades, Technical Skills, Interpersonal Skills, Talent Acquisition, Management, Hiring Managers, Recruitment, Hiring Cycles, Production Cycles, Business, Workforce Optimization,

    What to Look for When Hiring a Production Worker

    December 29, 2020
    TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,

    GAWK, Inc. Acquires Connexum, Will Triple Annual Revenue

    November 19, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    nouveau monde graphite mining battery metals materials Is it possible for mining methods and environmental sustainability to co-exist on a more intimate level? A Québec, Canada, battery materials company believes that with a higher set of standards and a stronger emphasis on accountability, it’s possible. It says that it is showing the world firsthand what it takes to be environmentally responsible by touching on the social component, the financial performance, and the long-term perspective — regardless of the stigma mining has earned to the contrary.

    Sustainability vs. Extractive Industries – Can They Co-Exist? This Company Thinks So

    November 2, 2021
    Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,

    5 Necessary Elements for Effective Mobile App Development

    February 9, 2016
    dare day, ramona, beverly cleary, beverly clearly, cleveland, painesville, warren, ohio authors, warren local news, child writer,

    Celebrate D.E.A.R. Day 2021 with three new children’s books, written by local authors

    March 1, 2021
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