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Elements of Internet Marketing: Brand Social
PREVIOUSLY PUBLISHED ON EXAMINER DISCLAIMER: Every once in a while, we cover “Elements of Internet Marketing” and why they are important for everyone to be aware or reminded of. Some of these topics are not new, but they are very important to consumers and service providers to repeatedly encounter and understand. Today’s “Element” is related to the topic of “Branding Social”. Enjoy! As you have noticed in earlier articles, branding is one of the key elements in making “everything” come together and work properly. We have discussed archetypes and why they are important to a brand. We also discussed how archetypes and branding are what actually dictates the direction in…
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ICFlix and Visa team up cross platform to convert consumers into brand loyalists
PREVIOUSLY PUBLISHED ON EXAMINER Competitors to Netflix join forces with Visa to bring new customers to the company’s Online video playground. A company, known to primarily overseas audiences, ICFlix, was established in 2012 and offers a vast array of titles from Hollywood to Bollywood and even Jazwood, which are Arab releases. According to an August 31, 2014 press release, the company has announced that the offer would begin the following day, which would be September 1, 2014. The offer is very simple, and it is set up to benefit both Visa and ICFlix in assuring that a customer will use a Visa check, debit or credit card to make a…
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Facebook Wants to Be the Middleman for Your News Outlet
Previously Published to TalentZoo’s Digital Pivot Facebook is working hard to improve how social media is consumed and keep users engaged, satisfied, and interacting. Since the beginning of August, Facebook has been making announcements left and right, talking about the new features they have in store for us. Yesterday they had newsrooms everywhere abuzz, including Business Insider (who broke the story) and The Hullabaloo, over some discoveries select users came upon Wednesday afternoon. Apparently, Facebook is going head-to-head with Twitter and Apple to be the source of breaking news. As a matter of fact, they are utilizing push notification features to send updates right to your cell phone. They do…
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GoPro releasing new app with exclusive tools for Xbox One community at Comic-Con
PREVIOUSLY PUBLISHED ON EXAMINER GoPro announced on July 22, 2014 that it was offering four exclusive videos to Xbox One in marking the launch of its brand new GoPro video channel on Xbox One. This channel comes as a great tool for athletes and filmmakers who enjoy playing video games just as much as editing their latest captures to share with the World. The rest of the Xbox Community may simply enjoy watching these videos side-by-side with their gaming experience. As you may be aware, the Xbox One allows for voice command and split screen action, which also allows for simultaneous viewing and action packed gaming experiences without the need…
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WebDAM announces strategic partnership with AtTask and new integrations
PREVIOUSLY PUBLISHED ON EXAMINER In November, WebDAM introduced the World to a solution that would make the lives of Project Managers much easier. They released a “Mobile App for Creative Workflows and Rich Media Distribution, which accelerates Enterprise Marketing and Brand Management Workflows.” According to direct disclosure with WebDAM, today, the leader in “cloud-based digital asset management” makes the announcement that they have strategically partnered with AtTask, a “leading cloud Marketing Work Management provider.” That said, April 23, 2014 is great news for those “on the go” users, because now WebDAM’s digital asset management and brand management software will now integrate the AtTask Marketing Cloud! It will mark a revolutionary…
