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Playas Mob Radio: Breaking independents via Online and traditional platforms
PREVIOUSLY PUBLISHED TO EXAMINER Today, November 12, 2014, Examiner sat down with Playas Mob Radio of WJFP-FM and discussed how they are combining traditional, Online and modernized marketing efforts in “breaking independent artists, brands and causes, Worldwide.” And, while there are many Online radio stations and shows saturating the World of Streaming Radio Broadcasting, Playas Mob Radio is doing “it” a bit differently. Playas Mob Radio is a radio show dedicated to independent artists, brands and causes looking to expand audiences, create awareness and be heard by those who matter — often times that A&R, who is scouting out new talents. Other times, it is the potentially shareable fanbase of…
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Elements of Internet Marketing: Brand Social
PREVIOUSLY PUBLISHED ON EXAMINER DISCLAIMER: Every once in a while, we cover “Elements of Internet Marketing” and why they are important for everyone to be aware or reminded of. Some of these topics are not new, but they are very important to consumers and service providers to repeatedly encounter and understand. Today’s “Element” is related to the topic of “Branding Social”. Enjoy! As you have noticed in earlier articles, branding is one of the key elements in making “everything” come together and work properly. We have discussed archetypes and why they are important to a brand. We also discussed how archetypes and branding are what actually dictates the direction in…
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ICFlix and Visa team up cross platform to convert consumers into brand loyalists
PREVIOUSLY PUBLISHED ON EXAMINER Competitors to Netflix join forces with Visa to bring new customers to the company’s Online video playground. A company, known to primarily overseas audiences, ICFlix, was established in 2012 and offers a vast array of titles from Hollywood to Bollywood and even Jazwood, which are Arab releases. According to an August 31, 2014 press release, the company has announced that the offer would begin the following day, which would be September 1, 2014. The offer is very simple, and it is set up to benefit both Visa and ICFlix in assuring that a customer will use a Visa check, debit or credit card to make a…
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GoPro releasing new app with exclusive tools for Xbox One community at Comic-Con
PREVIOUSLY PUBLISHED ON EXAMINER GoPro announced on July 22, 2014 that it was offering four exclusive videos to Xbox One in marking the launch of its brand new GoPro video channel on Xbox One. This channel comes as a great tool for athletes and filmmakers who enjoy playing video games just as much as editing their latest captures to share with the World. The rest of the Xbox Community may simply enjoy watching these videos side-by-side with their gaming experience. As you may be aware, the Xbox One allows for voice command and split screen action, which also allows for simultaneous viewing and action packed gaming experiences without the need…
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WebDAM announces strategic partnership with AtTask and new integrations
PREVIOUSLY PUBLISHED ON EXAMINER In November, WebDAM introduced the World to a solution that would make the lives of Project Managers much easier. They released a “Mobile App for Creative Workflows and Rich Media Distribution, which accelerates Enterprise Marketing and Brand Management Workflows.” According to direct disclosure with WebDAM, today, the leader in “cloud-based digital asset management” makes the announcement that they have strategically partnered with AtTask, a “leading cloud Marketing Work Management provider.” That said, April 23, 2014 is great news for those “on the go” users, because now WebDAM’s digital asset management and brand management software will now integrate the AtTask Marketing Cloud! It will mark a revolutionary…
