Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Real-Time Messaging: To Be or Not to Be Productive

    March 18, 2016
    DORA Metrics -- The State of DevOps 2022, DORA Metrics, Development Velocity, Deployment Frequency, Lead time to Change, MTTR, Mean time to resolution, Change Failure Rate, Reliability, SPACE Framework, Developer Productivity Engineering, Jellyfish, Sleuth, LinearB,

    Startup Obtains Industry-Leading Certification, Continues Focus On The Future Of Engineering Excellence

    November 11, 2022
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness, Social Branding, Coaches, Marketing, Digital Marketing, Internet Marketing, Public Relations, LinkedIn, Facebook, Twitter,

    Social Branding for Coaches

    November 3, 2019
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Real-Time Messaging: To Be or Not to Be Productive

    March 18, 2016
    Nanaya App, Predictive Matchmaking, Love, Relationships, Arrangements, NASA, Science, Personalization, Jet Propulsion Lab Systems Engineer, Rashied Amini, Astrology, Compatibility, Technology, Technology News, Digital Pivot, Digital Gadgetry, Talent Zoo, Love Calculator, NASA, Mathcmaking, Mobile Dating,

    Nanaya App Predicting Love Based on NASA Science

    January 21, 2016
    Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing

    BrightFunnel to Teach Sales Teams a $6 Million Lesson on Marketing ROI

    December 3, 2015
  • Workforce Optimization, Human Resources, Employee Relations, Predictive Hiring, Duplicating top Talent, DISC Personality Types, Personality Traits, Behavioral Analysis, DISC Insights, Employee Relations, Retention, Turnover
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Workforce Optimization

    February 7, 2019 /

    READ THE FULL ARTICLES ON DISCINSIGHTS BY PEOPLEKEYS As many organizations are finalizing year-end strategies and developing next year’s business plans, others have already taken a running leap into 2019 with iron-clad initiatives for growth and expansion. No matter which phase of strategic planning you are in, please don’t forget that “people” are our most significant investment and that our businesses are defined most effectively by our workforce. According to Human Resources Today, the macrotrends for workforce optimization in 2019 are dominated by record-low rates of global unemployment. Simply said, this means that workforce optimization, in a tight labor market, must be a top priority for any business entering the…

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    LTE, LTE Advanced, Wimax, Smart Phone, wireless backhaul, mobile Apps, Long term evolution, 3GPP, GPRS, EDGE, Edge evolution, UMTS, HSDPA, HSUPA, HSPA, FOMA, 3G, 4G, 4G Wireless, Broadband wireless, 3GPP+, 3GPP, HSPA+, 1xRTT, ETSI, Fourth generation wireless, iBurst, wireless, HiperMAN, WiBRO, GAN, Ericcson, Qualcomm, MIMO, SDM

    App Annie Announces Mobile App Intelligence Made Better

    November 16, 2015
    Cloud Computing Magazine, AWS, Cloud, Cloud Computing, Explained, Key Terms, PaaS, SaaS, Data Science, Deep Learning, Machine Learning,IaaS, Cloud Portability, Remote Access, Security, Vertical Cloud, Consumer Cloud, Server, Network, Hybrid Systems, Multi-Tenancy, Xaas, Anything-as-a-Service, DaaS, PaaS, Software-as-a-Service, Software Applications, Work Solutions, Business Solutions, Enterprise Solutions, Remote Workforce, Productivity, Workforce Optimization, Platform-as-a-Service, Infrastructure-as-a-Service,Flexibility,Private Networks, Virtual Private Networks, VPN, Virtualization,

    Cloud-Based eDiscovery Creating Efficiencies for Law Firms

    January 19, 2016
    Sales Attribution, Revenue Attribution, Marketing Attribution, Advertising Strategies, Jessica Abraham, Jessica N Abraham

    Experts say you need a Marketing & Revenue Attribution Strategy in 2021. But, do you?

    December 29, 2020
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport
    Business,  Career Development,  PeopleKeys’ DISC Insights

    6 Ways to Boost Sales by Understanding Your Clients

    January 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Let’s be honest – unless you sell something that is scarce or in high demand, such as power or bottled water in the desert, people may not really care if they’re going to buy from you or someone else. That’s why your approach means everything and understanding your clients will provide the best path to success. People have problems to solve, not products to buy. That’s why a good salesperson will use the proper approach and provide information in the right way to open doors. Let’s look at some common approaches of highly successful sales people to boost your sales. READ THE…

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    Wearable Tech News, Connected Devices, Wearables, IoT, Internet of Things, Dreamcast, Google, VR, AR, XR, Virtual Reality, Augmented Realty, Experience, Technolgy, Technology News, Technology Marketing News, Tech News, TMC Net, TMCNet, Oculus, Google Goggles, Monitoring, Real-Time Communications, Real-Time Monitoring, Wearables Tech, Smart Fashion,

    Wearables for Good Improves the Lives of Children

    November 27, 2015
    ESG, Sustainability, Clean Tech, Clean Mining, GreenTech, Nouveau Monde Graphite, Battery Metals, Cobalt, Lithium, Graphite, Graphene, Benzinga, Nickel,

    The Catch 22 of ESG Funding and How A Company Is Setting Standards, Leading by Example

    October 12, 2021
    heartcore 0 1 Previously Published on Benzinga

    CXM Software Creator Just Uplisted Last Month — Here’s What You May Want To Know

    April 4, 2022
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Building Global Markets, Part 2

    January 19, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Once we begin to expand into new territories, we need to really do our due diligence to understand the local communities, traditions, business practices, and hierarchy. We need to position our leaders, based on the needs of businesses in outside cultures. Keeping our teams integrated by hiring locals will eliminate much of our burdens in the marketplace. Keeping our teams happy will build trust in nearby territories. Together, we can position our brand for greatness and eliminate cultural discrepancies in the process. In Part 1, we discussed why DISC theory is important to globalization and gave few tips and tricks for teambuilding…

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    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Using DISC for Building Global Markets, Part 3

    January 19, 2020
    Orlando Nex-Gen Smart Mask Wearable, Covid-19, Coronavirus, Champ Bailey, NFL

    Could this Smart Mask be a game-changer, as children return to the classroom?

    December 10, 2020
    Top Talent, Executives, Hiring Cycles, Talent Acquisition, Recruitment, Duplicating Top Talent, Career Development, Human Resources, Retention Ratios, Turnover Minimization, DISC Insights, DISC Personalities, DISC Persona, Personality Traits,

    Hiring Top Executives is a Two-Way Process

    February 3, 2019
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