Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    What is ImQuest, and How is Statera Biopharma using it to Develop New Immune Therapies for Cancer, Infectious Disease and Autoimmune Disorders?

    What is ImQuest, and How is Statera Biopharma using it to Develop New Immune Therapies for Cancer, Infectious Disease and Autoimmune Disorders?

    September 8, 2021
    Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,

    Benchmark performance for sales excellence with DISC

    September 2, 2019
    LTE, LTE Advanced, Wimax, Smart Phone, wireless backhaul, mobile Apps, Long term evolution, 3GPP, GPRS, EDGE, Edge evolution, UMTS, HSDPA, HSUPA, HSPA, FOMA, 3G, 4G, 4G Wireless, Broadband wireless, 3GPP+, 3GPP, HSPA+, 1xRTT, ETSI, Fourth generation wireless, iBurst, wireless, HiperMAN, WiBRO, GAN, Ericcson, Qualcomm, MIMO, SDM

    App Annie Announces Mobile App Intelligence Made Better

    November 16, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    heartcore 0 1 Previously Published on Benzinga

    CXM Software Creator Just Uplisted Last Month — Here’s What You May Want To Know

    April 4, 2022
    2015 SXSW,Apple Devices,Apple’s App Store,Austin,AXS,Best New Startups,California,Cool Technologies,Dance,Danilo Pires,Drums,Florida,Fort Lauderdale,Free,Guitar,Keyboard,Mobile App,Music Collaboration,New Orleans,Saloote,South Florida,Tech News,Technology News,Venture in LA: Startup Trade Mission,Voice

    Saloote creates new mobile app to encourage social music collaboration

    November 22, 2014
    #MoorishLivesMatter,Examiner,Internet Marketing,LA Talk Live,Press Release,Sabir Bey,Streaming TV,The Sabir Bey Show,The Vault,

    Internet Marketing in Action: “The Sabir Bey Show” Season Premiere on October 1

    January 1, 2013
  • Workforce Optimization, Human Resources, Employee Relations, Predictive Hiring, Duplicating top Talent, DISC Personality Types, Personality Traits, Behavioral Analysis, DISC Insights, Employee Relations, Retention, Turnover
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Workforce Optimization

    February 7, 2019 /

    READ THE FULL ARTICLES ON DISCINSIGHTS BY PEOPLEKEYS As many organizations are finalizing year-end strategies and developing next year’s business plans, others have already taken a running leap into 2019 with iron-clad initiatives for growth and expansion. No matter which phase of strategic planning you are in, please don’t forget that “people” are our most significant investment and that our businesses are defined most effectively by our workforce. According to Human Resources Today, the macrotrends for workforce optimization in 2019 are dominated by record-low rates of global unemployment. Simply said, this means that workforce optimization, in a tight labor market, must be a top priority for any business entering the…

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    Terrence DeFranco of IotaComm

    The Internet of People — How One Man’s Passion Empowers the IotaCommUnity

    October 29, 2021
    Connected Devices, Internet of Things, Twitter, Social Media,Digital Pivot,Digital Printer Ink,IoT,Moonwalkers,NASA,Personalized,Smart Shoes,Talent Zoo,Technology,Technology News,Twitter Feed,Wearables,

    Smart Shoes Kicking Jordan to the Curb and Doing the MoonWalk…Literally!

    December 21, 2015
    At-Home Commentators,CNN,College Footbal,lCommunication,ESPN,Fans,Fox Sports,Hangouts,Interactive Broadcast Solution,Interactivity,NBA,NFL,Rebroadcast,Skype,Telefonica,TokBox,TokBox Spotlight,U-Stream,Unified Communications,Video Conferencing,Viewer Engagement,Web RTC,

    TokBox and Fox Sports Huddle in Release of Interactive Broadcast Technology

    November 15, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport
    Business,  Career Development,  PeopleKeys’ DISC Insights

    6 Ways to Boost Sales by Understanding Your Clients

    January 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Let’s be honest – unless you sell something that is scarce or in high demand, such as power or bottled water in the desert, people may not really care if they’re going to buy from you or someone else. That’s why your approach means everything and understanding your clients will provide the best path to success. People have problems to solve, not products to buy. That’s why a good salesperson will use the proper approach and provide information in the right way to open doors. Let’s look at some common approaches of highly successful sales people to boost your sales. READ THE…

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    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness

    Successful Coaches Know How to Hire

    November 26, 2019
    nformation Technology, InfoTech, IT, Technology News, Tech Information, Application Performance Management, Defrag, Application Performance Monitoring, BPM Software, Cloud Communications,Cloud Computing, Cloud Storage,Data Center Network, Data Center Power, Environmental Montioring, Infrastructure as a Service, Load Balancer, Managed Networks, Network Access, Private Cloud, Projector Lamp, Virtual Tap

    Smaller Devices and Motion Sensing: Is This the Future of Smartphones?

    January 26, 2016
    Technology, Business, Hybrid Cloud Systems, Cloud Computing, Web RTC, WebRTC, Unified Communicaitons, Digital Innovation Benchmark, Remote Workers, Security, AWS, Remote Workforce, Pandemic, Covid-19, Coronavirus, LiveCareer, Kong, Kong Survey, Kubernetes, Kubernates, APIs, API Traffic, Scalability, Testing, API Performance, Cloud Accessibility, Amazon Web Services, Google Cloud Platform, Microsoft Azure, Budget Allocation, IT, IT Accountability, Modernization, Mixed Deployment Envrionments, Microservices, Proprietary Database Creation, Automated Infrastructures, API Design, Automation, API Gateways, Software, Business Solutions, Integration,

    Tech Leaders Make a Bold Statement, Predicts These Companies Will Undoubtedly Fail in Three Years or Less

    January 31, 2021
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Building Global Markets, Part 2

    January 19, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Once we begin to expand into new territories, we need to really do our due diligence to understand the local communities, traditions, business practices, and hierarchy. We need to position our leaders, based on the needs of businesses in outside cultures. Keeping our teams integrated by hiring locals will eliminate much of our burdens in the marketplace. Keeping our teams happy will build trust in nearby territories. Together, we can position our brand for greatness and eliminate cultural discrepancies in the process. In Part 1, we discussed why DISC theory is important to globalization and gave few tips and tricks for teambuilding…

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    Medtech Cardiac Monitoring Device, Wearable, Biotricity, Bioflux, Samsung, Watch4,

    Biotricity Reports Q1 Earnings at 290% for FY2022

    September 2, 2021
    Leadership, Marketing,

    Marketing Through Resume: Achievements Over Duty

    January 29, 2016
    Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing

    Consider SEO & SEM Bones, Social Media the Soul That Embraces

    March 7, 2020
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