Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    Android, iOS, Mobile App, Digital Gadgetry, Digital Pivot, Dog Walker, Dogs, Pet Care, Pet Connection, Pet Sitting, Pet Walker, Pets, Technology, Tech News, American Pet Products Manufacturers Association, APPA, Wearables, Connected Devices, IoT, Internet of Things,Hunter Reed, Cody Dysert, Nashville Entrepreneur Center, Technology News, Walkio, Euthanization, Fur Babies,

    ‘Paws’ For a Minute: New App Makes Owning a Pet Just a Little Bit Simpler

    September 29, 2015
    APPLICATION, job search, jobs industry, hiring cycle, rejection, no calls back, resume, talent acquisition, employee turnover, seasonal hiring,

    The Job Search: Why aren’t you getting any calls back?

    November 29, 2020
    Lifeprint,Augmented Reality,Connected Devices,Content Development,Digital Pivot,Innovative Media,Instant Pictures,IoT,Internet of Things,Media,Motion Pictures,Movies,Photography,Polaroid 2016,Talent Zoo,Technology,Technology News,Announcements, GoPro, Live Streaming, Twitch, Gamification, Comic-Con, Examiner, The Vault, Microsoft,Live, Live Events, Live Video, Strategic Partnerships, Video Content, XBox Live, Xbox One,

    Photography Changed Forever: A Bandwagon Even Mr. Walt Disney Would Jump On!

    December 29, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    Oblong, Benzinga, Invest, Investing, Technology, Tech, Movie Technology, Hollywood, Team-Building, Collaboration, Productivity, Workforce Collaboration, Globalization, Data, Data Analytics, Touchscreen, Smart Devices, Smart Device Technology, Extended Screens, Workforce Engagement, Engagement, Tech, Technology, Business,

    Out of the Script “Minority Report” and into Home Offices Everywhere

    June 25, 2021
    Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,

    Benchmark performance for sales excellence with DISC

    September 2, 2019
    heartcore 0 1 Previously Published on Benzinga

    CXM Software Creator Just Uplisted Last Month — Here’s What You May Want To Know

    April 4, 2022
  • Workforce Optimization, Human Resources, Employee Relations, Predictive Hiring, Duplicating top Talent, DISC Personality Types, Personality Traits, Behavioral Analysis, DISC Insights, Employee Relations, Retention, Turnover
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Workforce Optimization

    February 7, 2019 /

    READ THE FULL ARTICLES ON DISCINSIGHTS BY PEOPLEKEYS As many organizations are finalizing year-end strategies and developing next year’s business plans, others have already taken a running leap into 2019 with iron-clad initiatives for growth and expansion. No matter which phase of strategic planning you are in, please don’t forget that “people” are our most significant investment and that our businesses are defined most effectively by our workforce. According to Human Resources Today, the macrotrends for workforce optimization in 2019 are dominated by record-low rates of global unemployment. Simply said, this means that workforce optimization, in a tight labor market, must be a top priority for any business entering the…

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    Pet Care, Pet Health, Pet Pace, Wearables, Wearables for Pets, IoT, Internet of Things, Connected Devices, Dogs, Cat, Alerts, Digital Collar, Digital Gadgetry, Digital Pivot, Technology, Technology News, Tech News, Veterinarian,Monitoring, Mobile App,Pets,

    Pet Care Moves Into the Cloud with PetPace’s Wearables

    January 14, 2016
    Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,

    Study Shows Mobile Incentives & Convenience Influence Shopping Habits

    January 26, 2016
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Five Common Team Behavioral Problems

    June 14, 2019
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport
    Business,  Career Development,  PeopleKeys’ DISC Insights

    6 Ways to Boost Sales by Understanding Your Clients

    January 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Let’s be honest – unless you sell something that is scarce or in high demand, such as power or bottled water in the desert, people may not really care if they’re going to buy from you or someone else. That’s why your approach means everything and understanding your clients will provide the best path to success. People have problems to solve, not products to buy. That’s why a good salesperson will use the proper approach and provide information in the right way to open doors. Let’s look at some common approaches of highly successful sales people to boost your sales. READ THE…

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    Elements of Internet Marketing: BrandYOU

    October 13, 2013
    Digital Media,Examiner,Gen X,Market Forecast,Market Trends,Media Consumption,PQ Media,Predictions,The Vault

    Study shows Gen-X to lead 2.1% decline in traditional media consumpion by 2019

    February 2, 2016
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness

    6 ways to build your coaching network offline

    July 30, 2019
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Building Global Markets, Part 2

    January 19, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Once we begin to expand into new territories, we need to really do our due diligence to understand the local communities, traditions, business practices, and hierarchy. We need to position our leaders, based on the needs of businesses in outside cultures. Keeping our teams integrated by hiring locals will eliminate much of our burdens in the marketplace. Keeping our teams happy will build trust in nearby territories. Together, we can position our brand for greatness and eliminate cultural discrepancies in the process. In Part 1, we discussed why DISC theory is important to globalization and gave few tips and tricks for teambuilding…

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    ‘Paws’ For a Minute: New App Makes Owning a Pet Just a Little Bit Simpler

    September 29, 2015
    Tools for Independent Study, Remote Learning, Distance Learning, Virtual Classes, education, elementary, monitoring,

    3 Inexpensive Tools to Monitor Students, Encourage Productivity at Home

    December 1, 2020
    FUV, arcimoto, mark frohnmayer, fun utility vehicle, benzinga

    This Fun Utility Vehicle (FUV) Makes You Wish You Had One or Two or a Fleet

    July 7, 2021
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