Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Consider SEO & SEM Bones, Social Media the Soul That Embraces

    March 7, 2020 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER In a globalized economy and a world where customer relationships are everything, businesses are finding that “branding socially” is still the most effective means of retaining valuable customers and in acquiring new ones. Traditionally, high ranking sales professionals found that they did well by keeping in regular contact with those in their Rolodex or their top-secret black book. To keep in contact with hundreds of people on a daily basis  — holding one on one conversation with everyone in that Rolodex – was a difficult and even impossible task to carry out. As the digital world exploded, this all changed. Now, we can…

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    Virtual Toy Store, Walmart, Mattel, Virtual Toy Kiosk, Christmas Kiosk, 2016 Christmas, Globalization, Expansion Strategy, Business Expansion, Marketing Message, Brand Expansion, Brand Awareness, Experiential Marketing, Interactive Marketing, European Expansion, 2-day Shipping, Walmart+, Examiner, The Vault, Holidays, Internet Marketing, Digital Marketing, POP Sales, Traffic Conversions, Children, Kids, Family, Families, Holidays, Ship to Home, Ship to Store, Toys R Us Bankruptcy,

    European Brand Expansion: Is it in your brand’s future Marketing Plan?

    June 16, 2013
    The Vault, Examiner, Always Connected, Connected Devices, IoT, Internet of Things, Warables, Geo-Locational Marketing, GPS, QR Codes, Quick Response, Brand Awareness, Brand SOcial, Social Branding, Breaking News, Push Notifications, Call-to-Action, CTA, Digitial Marketing, Discounts, Incentive Marketing, Loyalty Programs, Loyalty Marketing, Early Adopters, Incentive Marketing, Experiential Marketing, Chat Bots, Internet Marketing, MadMimi, Trumpia, Microblogs, Mobile Advertising, Mobile Marketing, Omnichannel Marketing, Multichannel Marketing, Mobile Presence, Personalization, Remark-a-Mobile, ReverbNation, Shorty Produkshins, Shorty Productions, SMS, Specials, Subscription,

    What’s the difference? Mobile Marketing VS Mobile Marketing

    June 11, 2013
    Omni-Channel Customer Engagement, Omni-Channel, omnichannel, omni channel, customer engagement, self service, multichannel, mobile customer care

    The Difference Between Enterprise and Mid-Size Customer Service Solutions and Why Aspect is a Big Deal

    January 6, 2016
  • TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,
    Business,  Technology,  TMC Net Contributions

    Time for an SaaS Update?

    January 14, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S CUSTOMER SUPPORT SOFTWARE It’s no secret – and definitely nothing new – a good help desk is necessary in allowing the corporate world to flourish, one business professional at a time. At smaller companies, Help Desk Support and IT may, in fact, be the same department. But, at larger firms, they are as much the same as night and day. Help Desks are responsible for serving their own internal clientele in the best way possible. They also may serve as the company’s Tech Support department for external customers with incoming concerns with a company’s product lines, services or website functionality. They are often the first point…

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    iot, m2m, drone, fog computing, edge computing, smart home, smart city, connected home, smart transportation, wireless, big data, iot power, cloud computing, infrastructure, security, cybersecurity, manufacturing, supply chain, IIoT, industrial IoT, autonomous

    HP Aruba Empowers Smart Venues

    December 4, 2015
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness, Social Branding, Coaches, Marketing, Digital Marketing, Internet Marketing, Public Relations, LinkedIn, Facebook, Twitter,

    Social Branding for Coaches

    November 3, 2019
    Tranforming Network Infrastructure,Transforming Network Data Centers, Optical Networking, Virtualization, HyperScale Data Centers, SDN, Software Defined Networking, DCIM, Network Topology, Network Design, Network Architecture, Network Virtualization, Software Defined Data Center, SDDC, Virtualization Technology, Core Switch

    Global DCIM Industry Leader Cuts Losses, Leaves Market

    November 18, 2015
  • TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,
    Business,  Technology,  TMC Net Contributions

    Sharegate Escorts Proprietary Information to Enterprise-friendly Platforms

    January 13, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S OFFICE365TODAY At a time when less is becoming more, we’re seeing the tech industry shift to efficiency and centralization. This week, Sharegate released a tool that will most likely gain popularity over the next few months. This tool, like so many others, is promising on better collaboration, communication and productivity. But, most importantly, as cloud-vested as it is, it is focused on ownership and security. First of all, we need to acknowledge David Roe at CMS Wire for filling us in on the smaller details of this new innovative tool. Next we have to explain why this tool is so important. Let’s break it down. Sharegate…

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    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Avaya and Plantronics Join Forces in the Name of Unified Communications

    November 30, 2015
    IoT, Internet of Things, Tech News, Technology News, Technology, Digital Pivot, Digital Gadgetry, Artificial Intelligence, AI, Children, Kids, Family, Communication, Early Learning Development, Social Development, Deep Learning NEural Network, Education, Hu:toma, Interactive Companion, INteractivity, Language, Machine Learning, My Smart Teddy, My Smart Teddy Bear, Toy,

    The First Smart Teddy Hits the Markets

    October 9, 2015
    Wearable Tech News, Connected Devices, Wearables, IoT, Internet of Things, Dreamcast, Google, VR, AR, XR, Virtual Reality, Augmented Realty, Experience, Technolgy, Technology News, Technology Marketing News, Tech News, TMC Net, TMCNet, Oculus, Google Goggles, Monitoring, Real-Time Communications, Real-Time Monitoring, Wearables Tech, Smart Fashion,

    YouVisit Contributes Major Change to VR Markets

    March 7, 2016
  • TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,
    Business,  Technology,  TMC Net Contributions

    How Millennials are Shifting the Cloud Contact Center in 2016

    January 4, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S CLOUD CONTACT CENTER According to Datamark, there are six contact center trends to watch this year. In case you didn’t get the memo, 2016 is already here; and the future of our cloud contact centers will to be reshaped by our millennial generation.  These young, social savvy professionals are hungry for innovation, full of passion and really hate to be tied down. They were born with a silver keyboard glued at the fingertips and are now powering a $2.45 trillion marketplace. Everything powers on. Everything is connected. One thing that often goes unsaid about millennials is that they are truly workaholics. Many of them are content…

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    TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,

    BrightPoint Security Enhances Community-Based Threat Intelligence Capabilities

    December 21, 2015
    Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,

    5 Necessary Elements for Effective Mobile App Development

    February 9, 2016
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness

    Can you predict the success of your sales team?

    September 2, 2019
  • TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,
    Business,  Technology,  TMC Net Contributions

    BrightPoint Security Enhances Community-Based Threat Intelligence Capabilities

    December 21, 2015 /

    PREVIOUSLY PUBLISHED TO TMCNET’S CLOUD SECURITY It’s no secret that criminals will always search for ways around even the most advanced security, whether with the mission to takeover, destroy or steal. Cyber attacks are imminent for all businesses that find themselves doing well – or at least appearing to be. Early warning signs aren’t always there to shield businesses from threat; but when they are, BrightPoint Security can provide solutions, intelligence and protections amongst their IT infrastructures and partner ecosystems. BrightPoint Security’s Threat Intelligence Platform provides “automation, curation and the sharing of threat intelligence” amongst enterprises, helping them to shield against cyber attacks based on trends and vulnerability. In the…

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    Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing

    Coke’s Star Marketer Jumps Ship for North America’s Largest Ad Agency

    November 16, 2015
    American Psychology Association, Resilience, Stressors, Stress, Psychological Endurance, Psychological Resilience, Public Perception, Coping Mechanisms, Confidence, Interpersonal Relationships, Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,

    Resilience and DISC Personality Style

    December 18, 2019
    Digital Gadgetry,Digital Pivot,ECX Tactica,lField Communications,LTPMilitary Communications,Octasic,Portable Mobile Network,Private 4G Network,Quortus,Radisys,Technology,Technology News, Field Technology, Military, Defense, Security, Convoy,

    ECX Tactical: Its Own Portable Mobile Network

    November 19, 2015
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