-
The Benefits of Onshoring to Small Businesses and How Biden’s Plan is Right on Time
Previously Published to News Break If you’re a small business owner or contractor, get ready! According to Clutch, a leading source for B2B research, ratings, and reviews, “80% of businesses plan to outsource in 2021, citing the ability to save time, grow their business, and work with other experts across industry.” In fact, taking a number of losses in 2020, many businesses have been forced to rethink operational efficiencies and have been looking for new ways to optimize existing business structures. As entrepreneurs, we see things differently than our colleagues or peers in the workforce. We often make excuses when things don’t go our way, and very often we feel…
-
LG and Google Partner, Bringing Stadia Gaming to OLED | Could outperform Xbox, PS5 in Global Gaming Markets
PREVIOUSLY PUBLISHED ON NEWS BREAK The cost of cable surged in 2020, despite the increase of bodies at home during the pandemic. In fact, a majority of service providers will continue this trend on into 2021, as many have reported that they will increase monthly service plans by 30 a month in some cases. People are cutting chords, and minimalists are downsizing. TV manufacturers are scrambling to think outside of the box. Companies like VIZIO are expanding their platform for sports-dedicated programming. Advertisers are finding a more effective means for getting their messages out. And, LG has been focused on bringing Stadia Cloud Gaming to their webOS Smart TVs in…
-
Independent Artists Find An Ally | Major League Distribution Without Selling Their Souls
Previously Published via News Break Daring to steal market share from companies, such as TuneCore, RED Music, and The Orchard, Too Lost announced distribution possibilities that could change independent music forever. Providing new opportunities for distribution and marketing, Too Lost introduces opportunities for artists to be heard without overextending themselves, financially, and with little-to-no results. Better yet, through these new opportunities, artists would be able to keep 100% of their creative rights and ownership of master recordings. Not only would artists find distribution with 250 different music stores and streaming services, but they would also gain access to a slew of marketing tools and branding support services. “Too Lost is…
-
What to Look for When Hiring a Production Worker
Previously Published to News Break When we think about “production,” we should also be thinking about the “product.” Depending on the market, production will be different, as will the requirements for the worker that we choose to work behind the scenes, making sure everything happens as it’s supposed to — with great quality and optimal fortitude. For the most part, the requirements of a production worker will always be the same. However, because we find ourselves working amongst a variety of niche markets, the actual specifications will vary quite a bit. They also vary, based on department, role, and area of expertise. To better understand what we are looking for in a…
-
Experts say you need a Marketing & Revenue Attribution Strategy in 2021. But, do you?
Previously Published on News Break Experts say you need a Marketing & Revenue Attribution Strategy. But, do you have one? Let’s take a deep dive into the world of marketing attribution, revenue tracking and where your customers could be getting lost in the sales funnel. “Whoever owns your attribution model owns your budget,” states Lars Hirsch, Principal Product Manager of Sponsored Products at Amazon. What is Marketing Attribution? The Content Marketing Institute defines marketing attribution as “a set of user actions that contribute to a desired outcome, (i.e., a conversion) and assigning a value to each of these events. It helps you to understand which combination of events in which…
