Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development, Turnaround Strategies, Failing Teams, Turnover, Retention Strategies
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Turn Around a Failing Team by Leading from Within

    April 20, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When a client of ours, let’s call him Joseph, took over a company project, he knew it wouldn’t be easy to turn things around. The design team had fallen behind over the course of a year and a half. They were just six months away from the final delivery date originally committed and had blown through more than half-a-million dollars originally allocated to the entire project. Yet, there was still nothing ready to deliver to their client. There was a huge liability sitting on the table…one that would ruin the company entirely. Joseph knew a special leadership skillset would be needed, the…

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    Vision in Sight — Vuzix Outlines Ultra-Sleek Lineup of Smart Glasses, CES 2022 Presence, and Partnerships --- smart glasses, wearables, augmented reality, virtual reality, benzinga, jessica abraham

    Vision in Sight — Vuzix Outlines Ultra-Sleek Lineup of Smart Glasses, CES 2022 Presence, and Partnerships

    January 25, 2022
    Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing

    BrightFunnel to Teach Sales Teams a $6 Million Lesson on Marketing ROI

    December 3, 2015
    The Vault, Examiner, Fishbat, Mobile Advertising, Mobile Applications, Technology, Mobile Marketing, Apps, Mobile Marketing Action Plans, Small Business

    It’s 2014, and you still have no Mobile Marketing Action Plan? Change that!

    March 6, 2014
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Easter, Gifting, Office, Corporate Relations,
    Business,  PeopleKeys’ DISC Insights

    Fill your Easter Baskets with Personality-based Ideas

    April 17, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Easter is a celebration of rebirth, and is a good time to also renew relationships by showing people around you your understanding of their personalities. DISC theory, a universal language of communication, teaches us everyone has their specific preferences, approaches and little quirks. This also applies to the types of gifts they enjoy to receive the most! At Easter, it is a tradition to give a basket to colleagues, family members and kids as a sign of appreciation. Here are few ideas you can use for Easter baskets, based on the personality style of the recipient. Be sure to check out the…

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    Orlando Nex-Gen Smart Mask Wearable, Covid-19, Coronavirus, Champ Bailey, NFL

    Could this Smart Mask be a game-changer, as children return to the classroom?

    December 10, 2020
    Cell Transplant, Eye Transplant, Cellular Regeneration, Regeneration Therapy,

    Lineage, Pioneering a New Branch of Medicine — OpRegen Continues to Show Promising Results in Dry AMD with Geographic Atrophy

    October 21, 2021
    Should you list your GPA on your resume?

    Should You List Your GPA on Your Resume? Here’s Everything to Consider

    October 23, 2020
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Coaching life changes for the passive personality styles

    April 13, 2019 /

    READ THE ENTIRE ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When it comes to dealing with stress, change and volatile situations, understanding DISC personality styles and communicating change in the proper way is always necessary. When you coach against life changes, a behavioral approach not only builds trust amongst all involved, but it allows each personality to contribute without the fear of conflict or confrontation. As we previously discussed in our blog about coaching life changes for the active personality styles, according to DISC theory personality styles can be separated into Active and Passive styles. The active “D” and “I” styles tend to react quickly to challenges and being stagnant drives them…

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    DISC Personality Types, DISC Insights, Babies, Kids, Children, Personality Traits, DISC Theory,

    How newborns change your DISC personality

    October 17, 2019
    The Vault, Examiner, #BlackLivesMatter, #MoorishLivesMatter, #SyrianTruth, Archives, History, Black Lives Matter, Content Development, Malcom Shamazz, Malcolm X, Malcolm X’s Grandson, Media Accountability, Power of the Hashtag, Social Media, Trayvon Martin, Viral Marketing, Word of Mouth,Domestic Terrorism,

    The Power of Viral takes front row in History!

    May 10, 2013
    Digital Pivot,Frank Schilling,ICAN,Industry Event,Internet Domain,Michael H. Berkens,Monte Cahn,Name,Jet,NamesCon,Richard Lau,RightOfftheDot,RightOfTheDot,Technology,Technology Event,Technology News,Uniregistry, Seminars, Conferences, Conventions,

    NamesCon: Online Bidding Comes Offline To Mingle with The People

    November 5, 2015
  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    Vision in Sight — Vuzix Outlines Ultra-Sleek Lineup of Smart Glasses, CES 2022 Presence, and Partnerships --- smart glasses, wearables, augmented reality, virtual reality, benzinga, jessica abraham

    Vision in Sight — Vuzix Outlines Ultra-Sleek Lineup of Smart Glasses, CES 2022 Presence, and Partnerships

    January 25, 2022
    Tranforming Network Infrastructure,Transforming Network Data Centers, Optical Networking, Virtualization, HyperScale Data Centers, SDN, Software Defined Networking, DCIM, Network Topology, Network Design, Network Architecture, Network Virtualization, Software Defined Data Center, SDDC, Virtualization Technology, Core Switch

    Gotham Technology Group and Pivot3 Partner in the Hyper-Convergence Space

    February 29, 2016
    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Health Apps Show Rapid Adoption, Promoting a Healthier Lifestyle Through Usage

    December 23, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    DISC Theory, DISC Personality Types, Interpersonal Skills, Communication, Relationship Advice, Couples Counseling, Building Trust, Communication, DISC Theory,

    Couples counseling with DISC

    February 14, 2019
    DISC Personality Types, DISC Theory, Personality Traits, Dominance, Influence, Stability, Compliance, Social Media, Marketing, Internet Marketing, Facebook, LinkedIn, Twitter, Instagram, Reddit, Snapchat, Business, PeopleKeys

    Social Media Activity, Based on Personality Type

    October 24, 2019
    What is a sprint retrospective? Agile Project Management, Technical Project Management, Agile Software Development, Developer Productivity Engineering, Developer Happiness, Propelo,

    What is the Purpose of the Sprint Retrospective?

    December 1, 2022
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