Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development, Turnaround Strategies, Failing Teams, Turnover, Retention Strategies
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Turn Around a Failing Team by Leading from Within

    April 20, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When a client of ours, let’s call him Joseph, took over a company project, he knew it wouldn’t be easy to turn things around. The design team had fallen behind over the course of a year and a half. They were just six months away from the final delivery date originally committed and had blown through more than half-a-million dollars originally allocated to the entire project. Yet, there was still nothing ready to deliver to their client. There was a huge liability sitting on the table…one that would ruin the company entirely. Joseph knew a special leadership skillset would be needed, the…

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    Apple, iPad, iPhone, FAANG, The Vault, Examinier, Announcements, Launch, CES, HandScape, HandyCase, Technology, Tech News, Innovative, Mobile Device, Multisensory, Touch Screen,

    See-through and dual sided swipe technology | Is this Apple’s big announcement?

    September 8, 2015
    iot, m2m, drone, fog computing, edge computing, smart home, smart city, connected home, smart transportation, wireless, big data, iot power, cloud computing, infrastructure, security, cybersecurity, manufacturing, supply chain, IIoT, industrial IoT, autonomous

    A Connected Experience Capitalizes on the Power of Wi-Fi

    November 30, 2015
    Playas Mob Radio, Shorty Produkshins, Jessica Abraham, Jessica N Abraham, Ron Good Hogan, Fort Pierce, Clewiston, FM Radio, Terrestrial Radio, Cocoa Beach, Melbourne, West Palm Beach, Deerfield Beach, Fort Lauderdale, Miami, Baton Rouge, Nassau, Independent Music, Music Executives, Examiner, The Vault, Florida Radio Shows, Traditional Media, Digital Media, Streaming Music,

    Playas Mob Radio: Breaking independents via Online and traditional platforms

    November 12, 2014
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Easter, Gifting, Office, Corporate Relations,
    Business,  PeopleKeys’ DISC Insights

    Fill your Easter Baskets with Personality-based Ideas

    April 17, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Easter is a celebration of rebirth, and is a good time to also renew relationships by showing people around you your understanding of their personalities. DISC theory, a universal language of communication, teaches us everyone has their specific preferences, approaches and little quirks. This also applies to the types of gifts they enjoy to receive the most! At Easter, it is a tradition to give a basket to colleagues, family members and kids as a sign of appreciation. Here are few ideas you can use for Easter baskets, based on the personality style of the recipient. Be sure to check out the…

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    Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,

    Which assessments are legal for hiring?

    March 21, 2019
    DISC Hiring, DISC Insights, DISC Personality, Personality Testing, Predictive Hiring, Hiring Cycles, Talent Acquisition, Recruitment,

    How to use DISC for Talent Acquisition

    January 4, 2019
    Business Management,Career Trends,Flexible Work Schedules,People-Oriented Management,Productivity,TalentZoo,Team Performance,Work from Home

    People-Oriented Management: How It Can Help Your Organization

    October 13, 2015
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Coaching life changes for the passive personality styles

    April 13, 2019 /

    READ THE ENTIRE ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When it comes to dealing with stress, change and volatile situations, understanding DISC personality styles and communicating change in the proper way is always necessary. When you coach against life changes, a behavioral approach not only builds trust amongst all involved, but it allows each personality to contribute without the fear of conflict or confrontation. As we previously discussed in our blog about coaching life changes for the active personality styles, according to DISC theory personality styles can be separated into Active and Passive styles. The active “D” and “I” styles tend to react quickly to challenges and being stagnant drives them…

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    What is a sprint retrospective? Agile Project Management, Technical Project Management, Agile Software Development, Developer Productivity Engineering, Developer Happiness, Propelo,

    What is the Purpose of the Sprint Retrospective?

    December 1, 2022
    Jessica Abraham, Jessica N Abraham, Benzinga, Technology, Business, Tech, Tech News, Technology News, Business News, Finance News, Invest, Investing, Education, Brands, Cannabis,

    Follow Jessica N. Abraham on Benzinga

    August 3, 2021
    ESG, Sustainability, Clean Tech, Clean Mining, GreenTech, Nouveau Monde Graphite, Battery Metals, Cobalt, Lithium, Graphite, Graphene, Benzinga, Nickel,

    The Catch 22 of ESG Funding and How A Company Is Setting Standards, Leading by Example

    October 12, 2021
  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    Connected Devices, Internet of Things, Twitter, Social Media,Digital Pivot,Digital Printer Ink,IoT,Moonwalkers,NASA,Personalized,Smart Shoes,Talent Zoo,Technology,Technology News,Twitter Feed,Wearables,

    Smart Shoes Kicking Jordan to the Curb and Doing the MoonWalk…Literally!

    December 21, 2015
    Jobs Industry, Technology, Career Development, Talent Acquisition, Remote Workforce, Hiring Cycles, Hiring Managers, Robert Half Agency, Workers, Work from Home, WAH, Pandemic, Hiring Trends, Coronavirus, Covid-19, Anywhere Workforce, Allied Movers, Paul McDonald, Salary, Negotiations,

    Who relocates during a pandemic? | Robert Half reveals new trends in the Jobs Industry

    January 30, 2021
    DISC Insights, Personality Testing, Persona, DISC Theory, Personality Testing, Hiring, Hiring Cycle, Recruitment, Human Resources, Interviewing, Onboarding, Communication, Assessment

    How to use DISC results during a hiring interview

    March 13, 2019
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    HIPPA-Compliant ensa: A New Accessory for Your Health

    November 3, 2015
    Financial Infidelity, Financial Transparency, Financial Health, Financial Transparency, Money, Financial Volatillity, Pandemic, Covid-19, Coronavirus, Policygenius, Study, Report, Research, Insurance, Couples & Money, Narcissism, Financial Therapy Association, Nathan Astle, Ed Coambs, Elle Martinez, Relationships, Relationship Killers, Marriage, Divoce, Shared Bank Accounts,

    Financial Transparency is Key to Any Relationship, Financial Infidelity Being the Ultimate Killer

    February 4, 2021
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Building resilient teams with DISC

    October 14, 2019
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