Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    Active Listening, DISC Personality, Personality Types, DISC Theory, Leadership, Growth, Career Development, Interdisciplinary Skills, Interpersonal Skills, Communication, Employee Relations

    Leadership and active listening with DISC

    October 3, 2019
    marijuana 3065612 1920 A new operation in Commerce, California is quickly becoming one of the world's largest next-generation cannabis production facilities. 

    Automating The Future Of Cannabis: How One Enterprise Wants To Lead The Charge Towards Large Scale Manufacturing

    March 8, 2022
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness

    Successful Coaches Know How to Hire

    November 26, 2019
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    Jessica N. Abraham Comments Off on How to Deliver Your Sales Message

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    CBSLocal Miami & South Florida

    October 28, 2014
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    Why Is There a Renewed Interest in Hemp by Textile and Manufacturing Companies?

    August 6, 2021
    Cloud Computing Magazine, AWS, Cloud, Cloud Computing, Explained, Key Terms, PaaS, SaaS, Data Science, Deep Learning, Machine Learning,IaaS, Cloud Portability, Remote Access, Security, Vertical Cloud, Consumer Cloud, Server, Network, Hybrid Systems, Multi-Tenancy, Xaas, Anything-as-a-Service, DaaS, PaaS, Software-as-a-Service, Software Applications, Work Solutions, Business Solutions, Enterprise Solutions, Remote Workforce, Productivity, Workforce Optimization, Platform-as-a-Service, Infrastructure-as-a-Service,Flexibility,Private Networks, Virtual Private Networks, VPN, Virtualization,

    Striata’s New SDR Enforces Privacy in Cloud-Based Systems

    February 29, 2016
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport
    Business,  Career Development,  PeopleKeys’ DISC Insights

    6 Ways to Boost Sales by Understanding Your Clients

    January 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Let’s be honest – unless you sell something that is scarce or in high demand, such as power or bottled water in the desert, people may not really care if they’re going to buy from you or someone else. That’s why your approach means everything and understanding your clients will provide the best path to success. People have problems to solve, not products to buy. That’s why a good salesperson will use the proper approach and provide information in the right way to open doors. Let’s look at some common approaches of highly successful sales people to boost your sales. READ THE…

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    Jessica N. Abraham Comments Off on 6 Ways to Boost Sales by Understanding Your Clients

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    What Can Businesses Learn About Omni-Channel Marketing from Signet’s Extensive Brands?

    January 22, 2016
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    5 Tips for Transitioning Managers in the World of IT

    July 22, 2019
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    Lineage, Pioneering a New Branch of Medicine — OpRegen Continues to Show Promising Results in Dry AMD with Geographic Atrophy

    October 21, 2021
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Building Global Markets, Part 2

    January 19, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Once we begin to expand into new territories, we need to really do our due diligence to understand the local communities, traditions, business practices, and hierarchy. We need to position our leaders, based on the needs of businesses in outside cultures. Keeping our teams integrated by hiring locals will eliminate much of our burdens in the marketplace. Keeping our teams happy will build trust in nearby territories. Together, we can position our brand for greatness and eliminate cultural discrepancies in the process. In Part 1, we discussed why DISC theory is important to globalization and gave few tips and tricks for teambuilding…

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    Jessica N. Abraham Comments Off on Using DISC for Building Global Markets, Part 2

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    Show of Hands: Have You Heard of Google Classrooms?

    February 17, 2017
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    IK Multimedia Brings Phantom Power to Mobile Video Broadcasts

    January 16, 2016
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    Pilar Sanders El-Dey returns to Sabir Bey Show challenges TMZ, the NFL and more

    September 14, 2015
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Building Global Markets, Part 1

    January 19, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Tariffs aside, globalization is here to stay. With the evolution of technology, our world gets smaller and smaller. Likewise, even the smallest business is now able to reach territories further and further away. This means connecting with people and authorities of all cultures, some that you may not yet be familiar with. But how do you get along with people that can be so different? Here’s a simple answer – DISC has always been a tool to understand people and predict their behaviors. We can fairly state that DISC is the international language of human behavior and no matter of cultural differences,…

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    Jessica N. Abraham Comments Off on Using DISC for Building Global Markets, Part 1

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    Event with a cause: TicketForce unveils new implementation tool for non profits

    December 23, 2013
    Microsoft Office 2016, Office365, Word, Excel, Visio, Teams, PowerPoint, Outlook, Access, Microsoft, FAANG, Productivity Tools, Office Tools, Collaboration, Cloud Solutions,

    Microsoft Releases Office 2016 Today, New Features Aimed at Collaboration

    September 22, 2015
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    Electrification of Heavy Industrial Equipment Is Already on the Horizon

    December 7, 2021
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