Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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FinTech, AI, Benzinga Money, Business, Crypto, Finance, InsurTech, Medtech, Startups, Technology, Tips

BEST FINTECHS IN COLUMBUS, RANKED

Previously Published to Benzinga Money. As companies leave Silicon Valley during the Covid exodus, a new fintech base is establishing itself in Columbus, Ohio. Curious to know more about the best…

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July 21, 2021
Business, Technology, TMC Net Contributions

BrightPoint Security Enhances Community-Based Threat Intelligence Capabilities

PREVIOUSLY PUBLISHED TO TMCNET’S CLOUD SECURITY It’s no secret that criminals will always search for ways around even the most advanced security, whether with the mission to takeover, destroy or…

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December 21, 2015
Business, Career Development, PeopleKeys’ DISC Insights

Benchmark performance for sales excellence with DISC

READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. You’ve implemented various strategies, utilizing DISC methods for sales, leadership, and predictive hiring – but, now what? How do we gage our…

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September 2, 2019
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    What's the Difference Between CTO and VP Engineering -- What it means to be VP of Engineering

    What is the Difference Between a CTO and VP of Engineering?

    December 6, 2022
    Next Generation Communications, IP Transformation, Advanced Broadband Networks, Digital Lifestyles, Eco-Sustainable Telco Solutions, Dynamic Enterprise, Service Delivery Environment, Advanced Broadband Networks, End to End Transformation, Advanced Business Models, Business Transformation, Services Transformation, Service Delivery Platform, Killer Telco Environment and Managed Telco Services, Next Generation Communications, IP Transformation, Advanced Broadband Networks, Digital Lifestyles, Eco-Sustainable Telco Solutions, Dynamic Enterprise, Service Delivery Environment, Advanced Broadband Networks, End to End Transformation, Advanced Business Models, Business Transformation, Services Transformation, Service Delivery Platform, Killer Telco Environment and Managed Telco Services

    New York City Will Be America’s First Smart City

    January 11, 2016
    Story Metrics, Agile Velocity, Developer Productivity, DORA Metrics, SPACE Metrics, SPACE Framework, Engineering Intelligence, Engineering Excellence,

    Agile Velocity – Good Metric, Use With Caution

    June 20, 2022
  • DISC Insights, Personality Testing, Persona, DISC Theory, Personality Testing, Hiring, Hiring Cycle, Recruitment, Human Resources, Interviewing, Onboarding, Communication, Assessment
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to use DISC results during a hiring interview

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Every hiring manager knows it can be a daunting task to sift through resumes all day. Many recruiters use a benchmarking process to narrow down the talent pool and know in advance not only what kind of background and information they’re looking for, but also the type of personality best suited for the job at hand. What happens when everything else matches ideally and you are in need of a strong “Peacemaker” style (SC-type personality), but your candidate is showing as a “Contemplator” (SCD personality combination)? You may be also intrigued by the additional value this extra “dominance” in their personality can…

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    Shorty Produkshins, Brand Social, Jessica Abraham, Jessica N Abraham, Brand Social, Internet Marketing, Internet Marketing Orlando, Internet Marketing Warren, Atlanta, Warren Ohio, Punxsutawney, Punxsy, Washington DC, Nashville, Dallas, Memphis, Baltimore, Orlando, Public Relations, Media Design, Content Development, Design Strategy, Social Branding, Social Media, Toronto, Philadelphia, Now Hiring, Work at Home, WAH, Nigeria, Los Angeles, Las Vegas,

    Shorty Produkshins currently seeks independent contractors in major cities

    March 11, 2014
    Cloud Computing Magazine, AWS, Cloud, Cloud Computing, Explained, Key Terms, PaaS, SaaS, Data Science, Deep Learning, Machine Learning,IaaS, Cloud Portability, Remote Access, Security, Vertical Cloud, Consumer Cloud, Server, Network, Hybrid Systems, Multi-Tenancy, Xaas, Anything-as-a-Service, DaaS, PaaS, Software-as-a-Service, Software Applications, Work Solutions, Business Solutions, Enterprise Solutions, Remote Workforce, Productivity, Workforce Optimization, Platform-as-a-Service, Infrastructure-as-a-Service,Flexibility,Private Networks, Virtual Private Networks, VPN, Virtualization,

    TelePacific Signs with Aligned Communications to better serviceTexas

    December 7, 2015
    Vending Machines, Hair Extensions, Fashion, Beauty, Franchise, Uber, Crowdsourcing, Product Demand, The Mane Vendor, Digital Pivot, Technology, Technology News, Crowd Sourcing Hair Extensions, Hair Sourcing, Uber of Hair and Fashion, Mane Company, Mane Vendor,Marcella Ellis,

    Spiraled and Pulled Back: ‘Manely’ Inspired by Uber

    September 1, 2015
  • DISC Theory, DISC Personality Types, Interpersonal Skills, Communication, Relationship Advice, Couples Counseling, Building Trust, Communication, DISC Theory,
    PeopleKeys’ DISC Insights,  Business

    Couples counseling with DISC

    February 14, 2019 /

    READ THE ENTIRE ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Most people enter a relationship thinking “this just might be the one.” In the very beginning, both people seem to be in-sync, but over time the combination of differing personalities and communication issues cause most couples to become out of sync. It’s this moment in which couples may turn to a counseling service, and understanding their different personalities is the first step in helping the love birds get back on track. What’s love got to do with it? In the world of DISC theory, people have three natural states of self-being: The perceived self The private self The public self How we…

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    Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,

    Benchmark performance for sales excellence with DISC

    September 2, 2019
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Using DISC for Building Global Markets, Part 1

    January 19, 2019
    Teaching Types, Teaching Styles, Learning Styles, Personality Types, Personality Traits, DISC Insights, DISC Personalities, DISC Theory, Education

    DISC personality and teaching style

    October 10, 2019
  • Workforce Optimization, Human Resources, Employee Relations, Predictive Hiring, Duplicating top Talent, DISC Personality Types, Personality Traits, Behavioral Analysis, DISC Insights, Employee Relations, Retention, Turnover
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Workforce Optimization

    February 7, 2019 /

    READ THE FULL ARTICLES ON DISCINSIGHTS BY PEOPLEKEYS As many organizations are finalizing year-end strategies and developing next year’s business plans, others have already taken a running leap into 2019 with iron-clad initiatives for growth and expansion. No matter which phase of strategic planning you are in, please don’t forget that “people” are our most significant investment and that our businesses are defined most effectively by our workforce. According to Human Resources Today, the macrotrends for workforce optimization in 2019 are dominated by record-low rates of global unemployment. Simply said, this means that workforce optimization, in a tight labor market, must be a top priority for any business entering the…

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    Top Pittsburgh Incubators, Top Pittsburgh Accelerators, Best Pittsburgh Accelerators, Best Pittsburgh Incubators

    BEST ACCELERATORS IN PITTSBURGH, RANKED

    June 15, 2021
    StudentKeys, Students, Education, Student Relations, Classroom, Classroom Culture, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, StudentKeys

    4 ways to improve your teaching skills

    August 13, 2019
    iot, m2m, drone, fog computing, edge computing, smart home, smart city, connected home, smart transportation, wireless, big data, iot power, cloud computing, infrastructure, security, cybersecurity, manufacturing, supply chain, IIoT, industrial IoT, autonomous

    A Connected Experience Capitalizes on the Power of Wi-Fi

    November 30, 2015
  • Top Talent, Executives, Hiring Cycles, Talent Acquisition, Recruitment, Duplicating Top Talent, Career Development, Human Resources, Retention Ratios, Turnover Minimization, DISC Insights, DISC Personalities, DISC Persona, Personality Traits,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Hiring Top Executives is a Two-Way Process

    February 3, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Hiring has always been a two-way process, even though many HR professionals, coaches, and business owners can be making the mistake of accepting it as a one-sided road. There is a switch in the hiring market, and most companies don’t really want to talk about it – especially when hiring for high-level positions. For each new position, hiring managers are stuck sifting through 200 or more resumes on average. Many are vague or duties-based, with few talking about the cause and effect of what the candidate has done in their previous role. They lack in showcasing the candidates’ true impact they had…

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    Oblong, Benzinga, Invest, Investing, Technology, Tech, Movie Technology, Hollywood, Team-Building, Collaboration, Productivity, Workforce Collaboration, Globalization, Data, Data Analytics, Touchscreen, Smart Devices, Smart Device Technology, Extended Screens, Workforce Engagement, Engagement, Tech, Technology, Business,

    Out of the Script “Minority Report” and into Home Offices Everywhere

    June 25, 2021
    Digital Gadgetry,Digital Pivot,HeLi-on,Portable,Solar Mobile Charger,Solar Technology,Sun Power,Technology,Technology News,

    HeLi-on, The Goddess to Mobile Solar Technology

    November 13, 2015
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Easter, Gifting, Office, Corporate Relations,

    Fill your Easter Baskets with Personality-based Ideas

    April 17, 2019
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