Examiner & Beyond!
A once prestigious source for news and entertainment, Jessica N. Abraham contributed to Examiner, prior to it’s closing in 2016. A top writer for the site, she contributed articles on Marketing, Social Media, Technology and Business. Find the archives here!
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$1 Million in scholarship opportunities given to intern and study abroad
PREVIOUSLY PUBLISHED TO EXAMINER Who says it doesn’t “pay for kids to be social?” As a matter of fact, it does. It will even pay for foreign study abroad. Thanks to Panrimo, “a study abroad outfit that will be awarding more than $1 million in scholarships in three different ways,” students from around the United States will have the opportunity to take scholarship into educational institutions and be allowed to get hands on work experience overseas. According to a press statement made on January 6, 2014, the company has pledged to award more than $1 million in scholarships to college students and young professionals, alike, seeking to study or intern…
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WebDAM’s Brand Connect shatters industry with visual content management features
PREVIOUSLY PUBLISHED TO EXAMINER It’s been a week since the release of WebDAM’s latest features to their brand management solution, Brand Connect. On Tuesday, May 3, Examiner sat down with Jody Vandergriff, Co-Founder and CEO of WebDAM, to find out more about this game-changing platform and how it not only affects marketing teams and designers, but how it’s creating impact for the enterprise with individual contributors all over the globe! As globalization takes over the business world, the standard multinational organization is finding itself competing with scalable business structures that have centralized headquarters and thousands of work-at-home contributors. Some of these companies don’t even have a central headquarter location. The…
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Technavio predicts significant trends in television ad-spending through 2019
PREVIOUSLY POSTED TO THE EXAMINER With traditional media being replaced by digital streams, major agencies are starting to wonder if their advertising dollars are being put to good use. At a time where we pre-record our shows, only to fast forward through the commercials – or when we wait for them to show on-demand – we prefer short 15-20 second videos overdrawn out commercials that we can’t click to skip after so many seconds. Because digital television allows agencies to redirect new customers to a call of action, digital television should be an obvious priority within advertising efforts. We are relaxing after a long day of work and school. Show…
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Study shows Gen-X to lead 2.1% decline in traditional media consumpion by 2019
PREVIOUSLY PUBLISHED TO THE EXAMINER According to a Feb. 2nd disclosure by PQ Media, a leader in competitive intelligence and market research for some of today’s top media and technology organizations, traditional media consumption is declining and is predicted to be consumed 2.1 percent less by 2019. We have already seen a 2.4 percent decline in 2015, leaving us consuming traditional media at a rate of 46.8 hours weekly – down 10 hours from 2009. Television makes up over 50.2% of this figure with 32.4 hours spent consuming media, weekly. This factor does not differentiate between smart TVs and traditional television sets. Reflected through a 7.3 percent rise in digital…
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How and why Shorty Produkshins is shifting gears in 2016
As many of you must know, the face of SEO and Internet Marketing is rapidly changing. It’s been almost ten years since we completely evolved into a marketing company. True, we still made music clean up into 2010, but this was done through subsidiary, Shorty’s Playground, after splitting into two separate entities in 2007. Shorty Produkshins has prided itself on keeping ahead of the competition by being early adopters and evolving our services to meet the needs of our growing audiences. We started as that tiny little studio, consisting of a computer and a closet, and delivered many phases to our most avid supporters. Many of you remember our plaza…
