Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    What Can Businesses Learn About Omni-Channel Marketing from Signet’s Extensive Brands?

    January 22, 2016 /

    Previously Published to The Mad Marketer Earlier this month, Signet Jewelers acknowledged that omni-channel marketing was a major factor in increased sales for 2016 – and especially for end of year holiday shopping. In fact, they claim that it has, according to The Wall Street Journal, “Amazon-proofed” their endeavors. In the eight weeks leading up to Christmas, this Bermuda-based diamond retailer grew its sales by 5 percent in comparison to previous years. This year, Signet Jewelers has racked in $1.95B, a sharp increase for any business of this caliber. Signet is also known as the umbrella operation for subsidiary group, Sterling, which includes Kay Jewelers, Jared the Galleria of Jewelry,…

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    Employee Relations, Employee Retention, Business, Hiring, Human Resources, Recruitment, Team Building, Workforce Optimization,

    Developing An Employee Retention Strategy That Works

    December 27, 2020
    Amesite, Workforce Development, Workforce optimization, training, simulation

    AI-Driven Platform Enhances Corporate Culture, Brief Teams and Upskills the Workforce

    July 20, 2021
    Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,

    Rapid Adoption of Wearables Reflects Personality, Loyalty, and Convenience

    February 3, 2016
  • Omni-Channel Customer Engagement, Omni-Channel, omnichannel, omni channel, customer engagement, self service, multichannel, mobile customer care
    Business,  Technology,  TMC Net Contributions

    The Difference Between Enterprise and Mid-Size Customer Service Solutions and Why Aspect is a Big Deal

    January 6, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S OMNI-CHANNEL CUSTOMER ENGAGEMENT As decent-sized business, expanding services to overseas clientele, you might wonder how you fit into “the mix.” Is your company considered a mid-sized business? Or, is it an enterprise? Both come with distinctive needs, and yet it always comes down to whatever it is that the business is looking to achieve. When understanding which grade of solutions your business requires, take a step back and analyze your business. Identify your direct needs – and what solutions would best help your business to excel. The same is no different from customer service solutions. What you will find out is quite surprising, really. In a…

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    Diversity, Black Lives Matter, Black Bloggers Connect,Blogger Week,Blogger Week 2014,Civics,Content Development,Content Management, Systems,Digital Media Mavens,Education,Entertainment,Examiner,First Annual Blogger Week,Marketing,Multicultural Event,Online Event,Examiner,The Power of Blogging,Power of Viral, Power of The Hashtag,The Vault,UN Conference,Washington DC

    First Annual Blogger Week UnConference 2014 to take place in Washington DC

    February 25, 2014
    Tampa Veterinarian, Small Business, Nestle, Fresh Faces of Tampa, CBS Local Tampa, Dr Rhonda Johnson, Carrollwood, Plantation Animal Hospital, Sylvan Learning Center, ROTC, UC Davis, St Petersburgh Florida, Exotic Animals,

    Fresh Faces Of Tampa | Successful Small Business Owner Dr. Rhonda Johnson

    December 23, 2015
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    ‘Independents: The Industry Cowboys’ featured insights from Walter Williams, Sr.

    April 7, 2015
  • Omni-Channel Customer Engagement, Omni-Channel, omnichannel, omni channel, customer engagement, self service, multichannel, mobile customer care
    Business,  Technology,  TMC Net Contributions

    Resolve to Keep Your Customers Happy in 2016

    January 4, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S OMNI-CHANNEL CUSTOMER ENGAGEMENT As productivity literally falls into our hands, and technologies allow for better integration of our most precious business tools, cloud contact centers are working hard to plan their roadmap for 2016. While some of us have been working diligently through the holiday season, many of are returning to the control boards for the first time since last year! As we enter 2016, many of us are ambitious and excited about what is rumored to come. We have set goals through resolutions of things we are inspired to achieve – and we will. Aspect (News – Alert), a developer of omni-channel customer engagement solutions, did…

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    Branding 101, Marketing 101, Elements of Internet Marketing, Internet Marketing, Digital Marketing, Public Relations, Jessica Abraham, Jessica N Abraham, Press Release, Public Relations, Publicist, Search Engine Optimization, SEO, Blogging, Publicity, Shorty Produkshins, Social Media Release, Examiner, The Vault,

    Elements of Internet Marketing: The importance of the press release

    November 5, 2013
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    Fill your Easter Baskets with Personality-based Ideas

    April 17, 2019
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    Video Conferencing Empowers Workers, Grows Businesses

    December 9, 2015
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