Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    What Can Businesses Learn About Omni-Channel Marketing from Signet’s Extensive Brands?

    January 22, 2016 /

    Previously Published to The Mad Marketer Earlier this month, Signet Jewelers acknowledged that omni-channel marketing was a major factor in increased sales for 2016 – and especially for end of year holiday shopping. In fact, they claim that it has, according to The Wall Street Journal, “Amazon-proofed” their endeavors. In the eight weeks leading up to Christmas, this Bermuda-based diamond retailer grew its sales by 5 percent in comparison to previous years. This year, Signet Jewelers has racked in $1.95B, a sharp increase for any business of this caliber. Signet is also known as the umbrella operation for subsidiary group, Sterling, which includes Kay Jewelers, Jared the Galleria of Jewelry,…

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    DORA Metrics -- The State of DevOps 2022, DORA Metrics, Development Velocity, Deployment Frequency, Lead time to Change, MTTR, Mean time to resolution, Change Failure Rate, Reliability, SPACE Framework, Developer Productivity Engineering, Jellyfish, Sleuth, LinearB,

    Startup Obtains Industry-Leading Certification, Continues Focus On The Future Of Engineering Excellence

    November 11, 2022
    A/V, Audio, Content Development, Live Streaming, Live Broadcast, Mobile Video Broadcasting, Production, Director, Digital Gadgetry, Productivity, Digital Pivot, Tech News, Technology News, Technology, Handshield Device, IK Media, Audio, iKlip, Mobile Broadcasting, Mobile Mount, Phantom Power on Mobile, Technology, Video,

    IK Multimedia Brings Phantom Power to Mobile Video Broadcasts

    January 16, 2016
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness

    Expand your Coaching Network with your “Net Worth”

    August 19, 2019
  • Omni-Channel Customer Engagement, Omni-Channel, omnichannel, omni channel, customer engagement, self service, multichannel, mobile customer care
    Business,  Technology,  TMC Net Contributions

    The Difference Between Enterprise and Mid-Size Customer Service Solutions and Why Aspect is a Big Deal

    January 6, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S OMNI-CHANNEL CUSTOMER ENGAGEMENT As decent-sized business, expanding services to overseas clientele, you might wonder how you fit into “the mix.” Is your company considered a mid-sized business? Or, is it an enterprise? Both come with distinctive needs, and yet it always comes down to whatever it is that the business is looking to achieve. When understanding which grade of solutions your business requires, take a step back and analyze your business. Identify your direct needs – and what solutions would best help your business to excel. The same is no different from customer service solutions. What you will find out is quite surprising, really. In a…

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    The Vault, Examiner, Always Connected, Connected Devices, IoT, Internet of Things, Warables, Geo-Locational Marketing, GPS, QR Codes, Quick Response, Brand Awareness, Brand SOcial, Social Branding, Breaking News, Push Notifications, Call-to-Action, CTA, Digitial Marketing, Discounts, Incentive Marketing, Loyalty Programs, Loyalty Marketing, Early Adopters, Incentive Marketing, Experiential Marketing, Chat Bots, Internet Marketing, MadMimi, Trumpia, Microblogs, Mobile Advertising, Mobile Marketing, Omnichannel Marketing, Multichannel Marketing, Mobile Presence, Personalization, Remark-a-Mobile, ReverbNation, Shorty Produkshins, Shorty Productions, SMS, Specials, Subscription,

    What’s the difference? Mobile Marketing VS Mobile Marketing

    June 11, 2013
    The Paris Experience, Study Abroad, Panrimo, Education, $1 Million,Content Development,Content,Foreign Exchange,Get Global Scholarship,InternshipMilenials,Millenials,Panrimo,Scholarships,College Students,Social Branding,Social Media, Examiner,The Vault,Young Professionals

    $1 Million in scholarship opportunities given to intern and study abroad

    January 6, 2020
    2019,Career Development,Economy,FlexJobs,Globalization,Globalizations,Job Search,Jobs,PayScale.com,Remote Jobs,Remote Work,Resume Academy,Resumes,Study,Survey,The Workforce,Work-Life Balance

    14 of the Most Common Remote Jobs & Annual Salaries, as According to FlexJobs

    January 3, 2019
  • Omni-Channel Customer Engagement, Omni-Channel, omnichannel, omni channel, customer engagement, self service, multichannel, mobile customer care
    Business,  Technology,  TMC Net Contributions

    Resolve to Keep Your Customers Happy in 2016

    January 4, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S OMNI-CHANNEL CUSTOMER ENGAGEMENT As productivity literally falls into our hands, and technologies allow for better integration of our most precious business tools, cloud contact centers are working hard to plan their roadmap for 2016. While some of us have been working diligently through the holiday season, many of are returning to the control boards for the first time since last year! As we enter 2016, many of us are ambitious and excited about what is rumored to come. We have set goals through resolutions of things we are inspired to achieve – and we will. Aspect (News – Alert), a developer of omni-channel customer engagement solutions, did…

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    IoT, Internet of Things, Tech News, Technology News, Technology, Digital Pivot, Digital Gadgetry, Artificial Intelligence, AI, Children, Kids, Family, Communication, Early Learning Development, Social Development, Deep Learning NEural Network, Education, Hu:toma, Interactive Companion, INteractivity, Language, Machine Learning, My Smart Teddy, My Smart Teddy Bear, Toy,

    The First Smart Teddy Hits the Markets

    October 9, 2015
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    Automating The Future Of Cannabis: How One Enterprise Wants To Lead The Charge Towards Large Scale Manufacturing

    March 8, 2022
    Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport

    6 Ways to Boost Sales by Understanding Your Clients

    January 21, 2019
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