Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development, Turnaround Strategies, Failing Teams, Turnover, Retention Strategies
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Turn Around a Failing Team by Leading from Within

    April 20, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When a client of ours, let’s call him Joseph, took over a company project, he knew it wouldn’t be easy to turn things around. The design team had fallen behind over the course of a year and a half. They were just six months away from the final delivery date originally committed and had blown through more than half-a-million dollars originally allocated to the entire project. Yet, there was still nothing ready to deliver to their client. There was a huge liability sitting on the table…one that would ruin the company entirely. Joseph knew a special leadership skillset would be needed, the…

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    Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,

    Rapid Adoption of Wearables Reflects Personality, Loyalty, and Convenience

    February 3, 2016
    Meditation, Goldie Hawn Foundation, MIndful Thinking, Muse, eMindful, Brain Health, Trigeminal Neuralgia, Neuralgia, Sabir Bey, Challenge, 1 Percent Challenge, Good Habits, Kelley McCabe, Tech News, Technology, Technology News, Always-On,Branding,Connected Devices,Digital Pivot,Interactivity,IoT,Internet of Things,Media,Mobile Applications,Mobile Apps, Android, iOS,Monitoring,Music,NPD Group,Smart Devices,Talent Zoo,Technology,Technology News,Wearables,WebRTC,Sensing Headband,

    eMindful, Muse, and Goldie Hawn Team Up to Promote Meditation for Brain Health

    January 19, 2016
    Wearable Tech News, Connected Devices, Wearables, IoT, Internet of Things, Dreamcast, Google, VR, AR, XR, Virtual Reality, Augmented Realty, Experience, Technolgy, Technology News, Technology Marketing News, Tech News, TMC Net, TMCNet, Oculus, Google Goggles, Monitoring, Real-Time Communications, Real-Time Monitoring, Wearables Tech, Smart Fashion,

    UICO and HiCling Team Up To Release Fitness Band, Powered By duraTOUCH Technology

    December 8, 2015
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Coaching life changes for the passive personality styles

    April 13, 2019 /

    READ THE ENTIRE ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When it comes to dealing with stress, change and volatile situations, understanding DISC personality styles and communicating change in the proper way is always necessary. When you coach against life changes, a behavioral approach not only builds trust amongst all involved, but it allows each personality to contribute without the fear of conflict or confrontation. As we previously discussed in our blog about coaching life changes for the active personality styles, according to DISC theory personality styles can be separated into Active and Passive styles. The active “D” and “I” styles tend to react quickly to challenges and being stagnant drives them…

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    CBS Local Miami, CBS Local South Florida, CBS Local Broward, Fort Lauderdale, Pompano, Best of, Area Hot Spots, Top Spots, Hidden Gems, Ask an Expert, Top Lists, Local Businesses, Small Businesses, Guides, To Do, Top 5, Veteran Advice, Travel, Local Favorites, Dade,

    CBSLocal Miami & South Florida

    October 28, 2014
    Announcements, Launch, Robocast, Automation, SEO, Automating Social, Technology, The Vault, Browsing,

    Look, Ma! No hands! | Robocast: Automating Social

    April 18, 2015
    Independent Artists, Independent Hustle, Independent Distribution, TuneCore, Sony Red, The Orchard, Universal, Music Distribution, Entertainment, Too Lost, Monetization, Marketing, Branding, Sales, Hirschhorn, Spotify, Tidal, Gregory Hirschhorn, Apple Music, Amazon, Shazam, Tik Tok, Distribution Network, Power Distribution, Music Streaming, Creative Artists,

    Independent Artists Find An Ally | Major League Distribution Without Selling Their Souls

    January 22, 2021
  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    Charity,Donations,Event Invites,Event Marketing,Examiner,Fundraising,Industry Tools,Live Events,Non-Profit Organizations,RSVP,The Vault,Ticket Sites,TicketForce,Marketing Tools,Web Tools, Ticket Kiosks, Events with a Cause,

    Event with a cause: TicketForce unveils new implementation tool for non profits

    December 23, 2013
    Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,

    Benchmark performance for sales excellence with DISC

    September 2, 2019
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Using DISC for Building Global Markets, Part 3

    January 19, 2020
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    Oblong, Benzinga, Invest, Investing, Technology, Tech, Movie Technology, Hollywood, Team-Building, Collaboration, Productivity, Workforce Collaboration, Globalization, Data, Data Analytics, Touchscreen, Smart Devices, Smart Device Technology, Extended Screens, Workforce Engagement, Engagement, Tech, Technology, Business,

    Out of the Script “Minority Report” and into Home Offices Everywhere

    June 25, 2021
    Design Strategy, Design Changes, Digital Pivot, FAANG, Facebook, Personalization, Social Media, Social Network, Experience, User Experience, UX, User Interface, UI, Social Branding,

    Facebook Announces Major Design Changes

    October 1, 2015
    Lifeprint,Augmented Reality,Connected Devices,Content Development,Digital Pivot,Innovative Media,Instant Pictures,IoT,Internet of Things,Media,Motion Pictures,Movies,Photography,Polaroid 2016,Talent Zoo,Technology,Technology News,Announcements, GoPro, Live Streaming, Twitch, Gamification, Comic-Con, Examiner, The Vault, Microsoft,Live, Live Events, Live Video, Strategic Partnerships, Video Content, XBox Live, Xbox One,

    Photography Changed Forever: A Bandwagon Even Mr. Walt Disney Would Jump On!

    December 29, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport
    Business,  Career Development,  PeopleKeys’ DISC Insights

    6 Ways to Boost Sales by Understanding Your Clients

    January 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Let’s be honest – unless you sell something that is scarce or in high demand, such as power or bottled water in the desert, people may not really care if they’re going to buy from you or someone else. That’s why your approach means everything and understanding your clients will provide the best path to success. People have problems to solve, not products to buy. That’s why a good salesperson will use the proper approach and provide information in the right way to open doors. Let’s look at some common approaches of highly successful sales people to boost your sales. READ THE…

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    Pet Care, Pet Health, Pet Pace, Wearables, Wearables for Pets, IoT, Internet of Things, Connected Devices, Dogs, Cat, Alerts, Digital Collar, Digital Gadgetry, Digital Pivot, Technology, Technology News, Tech News, Veterinarian,Monitoring, Mobile App,Pets,

    Pet Care Moves Into the Cloud with PetPace’s Wearables

    January 14, 2016
    2019,Career Development,Economy,FlexJobs,Globalization,Globalizations,Job Search,Jobs,PayScale.com,Remote Jobs,Remote Work,Resume Academy,Resumes,Study,Survey,The Workforce,Work-Life Balance

    14 of the Most Common Remote Jobs & Annual Salaries, as According to FlexJobs

    January 3, 2019
    Business Management,Career Trends,Flexible Work Schedules,People-Oriented Management,Productivity,TalentZoo,Team Performance,Work from Home

    People-Oriented Management: How It Can Help Your Organization

    October 13, 2015
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