Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Business,  Technology,  TMC Net Contributions

    Revolutionary Trends Shift the Customer Experience, Increasing Brand Loyalty for 2016

    January 25, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S INSURANCE TECHNOLOGY SITE As the year ended, multiple technologies and integrations signified that this is a great time to be a tech or customer service professional. We are now living in a time when you can read social media posts on the sides of your shoes, while simulating a walk on the moon. As a tech professional, you might be striding through your day, because in our lifetime, we have seen technology evolve from prehistoric to futuristic – and it isn’t anywhere close to stopping. As businesses adopt newer technologies and are able to increase quality and productivity they are learning that, just like in traditional…

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    Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing

    What Can Businesses Learn About Omni-Channel Marketing from Signet’s Extensive Brands?

    January 22, 2016
    Leadership, Marketing,

    Marketing Through Resume: Achievements Over Duty

    January 29, 2016
    What is ImQuest, and How is Statera Biopharma using it to Develop New Immune Therapies for Cancer, Infectious Disease and Autoimmune Disorders?

    What is ImQuest, and How is Statera Biopharma using it to Develop New Immune Therapies for Cancer, Infectious Disease and Autoimmune Disorders?

    September 8, 2021
  • Business,  Technology

    Chic Sketch, Bridging Fashion and Technology Through Mobile Integrations

    January 22, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S MOBILITY TECHZONE Appetizer Mobile is known for its array of interactive mobile apps development and marketing services. Chic Sketch, an innovative app under the Appetizer umbrella, is bringing personalization and design to the mobile forefront as it connects fashion brands directly to enthusiasts in a whole new way.  Like parent company, Appetizer Mobile, they are “creating a brand identity in the mobile space.” As technology takes over our lives, the Fashion Industry has been finding an increased challenge in capitalizing on the mobile revolution that has been allowing other industries excel. After all, we want to touch and feel fabric. We want to see it in…

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    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Health Apps Show Rapid Adoption, Promoting a Healthier Lifestyle Through Usage

    December 23, 2015
    Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing

    Coke’s Star Marketer Jumps Ship for North America’s Largest Ad Agency

    November 16, 2015
    Green Policy, Generation Hemp, Melissa Pagen, Gary C Evans, Industrial Hemp Processor, Hemp Cleaning, Green Policy, ESG

    Generation Hemp’s Green Policy is Inspired by a Cause, Executives Move From Oil and Gas to Industrial Green

    August 30, 2021
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    What Can Businesses Learn About Omni-Channel Marketing from Signet’s Extensive Brands?

    January 22, 2016 /

    Previously Published to The Mad Marketer Earlier this month, Signet Jewelers acknowledged that omni-channel marketing was a major factor in increased sales for 2016 – and especially for end of year holiday shopping. In fact, they claim that it has, according to The Wall Street Journal, “Amazon-proofed” their endeavors. In the eight weeks leading up to Christmas, this Bermuda-based diamond retailer grew its sales by 5 percent in comparison to previous years. This year, Signet Jewelers has racked in $1.95B, a sharp increase for any business of this caliber. Signet is also known as the umbrella operation for subsidiary group, Sterling, which includes Kay Jewelers, Jared the Galleria of Jewelry,…

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    nformation Technology, InfoTech, IT, Technology News, Tech Information, Application Performance Management, Defrag, Application Performance Monitoring, BPM Software, Cloud Communications,Cloud Computing, Cloud Storage,Data Center Network, Data Center Power, Environmental Montioring, Infrastructure as a Service, Load Balancer, Managed Networks, Network Access, Private Cloud, Projector Lamp, Virtual Tap

    Smaller Devices and Motion Sensing: Is This the Future of Smartphones?

    January 26, 2016
    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    As Traditional Media Consumption Shifts, So Do Trends in Social Media Engagement Strategies

    February 19, 2016
    Career Development,certification,Continued Studies,Continuing Education, Workforce Optimization,Team Development, Growth, Transformation,Discipline,Education,Executive,Boss vs Leader,Executive Leadership,Professional Development,Self-Help,TalentZoo,Training,

    Don’t Forget to Be a Lifelong Student

    October 23, 2015
  • TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,
    Business,  Technology,  TMC Net Contributions

    Time for an SaaS Update?

    January 14, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S CUSTOMER SUPPORT SOFTWARE It’s no secret – and definitely nothing new – a good help desk is necessary in allowing the corporate world to flourish, one business professional at a time. At smaller companies, Help Desk Support and IT may, in fact, be the same department. But, at larger firms, they are as much the same as night and day. Help Desks are responsible for serving their own internal clientele in the best way possible. They also may serve as the company’s Tech Support department for external customers with incoming concerns with a company’s product lines, services or website functionality. They are often the first point…

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    Sales Attribution, Revenue Attribution, Marketing Attribution, Advertising Strategies, Jessica Abraham, Jessica N Abraham

    Experts say you need a Marketing & Revenue Attribution Strategy in 2021. But, do you?

    December 29, 2020
    Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,

    Study Shows Mobile Incentives & Convenience Influence Shopping Habits

    January 26, 2016
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development, Turnaround Strategies, Failing Teams, Turnover, Retention Strategies

    Turn Around a Failing Team by Leading from Within

    April 20, 2019
  • TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,
    Business,  Technology,  TMC Net Contributions

    Sharegate Escorts Proprietary Information to Enterprise-friendly Platforms

    January 13, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S OFFICE365TODAY At a time when less is becoming more, we’re seeing the tech industry shift to efficiency and centralization. This week, Sharegate released a tool that will most likely gain popularity over the next few months. This tool, like so many others, is promising on better collaboration, communication and productivity. But, most importantly, as cloud-vested as it is, it is focused on ownership and security. First of all, we need to acknowledge David Roe at CMS Wire for filling us in on the smaller details of this new innovative tool. Next we have to explain why this tool is so important. Let’s break it down. Sharegate…

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    Employee Relations, Employee Retention, Business, Hiring, Human Resources, Recruitment, Team Building, Workforce Optimization,

    Developing An Employee Retention Strategy That Works

    December 27, 2020
    IoT, Internet of Things, Future Investments, WeBull, Robinhood, Stash, Wearables, AWS, Cloud, Connected Devices

    IoT Connectivity Markets set to reach $8.9B by 2024

    July 19, 2019
    Call Accounting, Telecom Cost Management, Telecommunications, ISI, Call Recording, Content Management, Mobile, Connected Devices, Unified Communications,

    Where is Mobile Content Management Headed?

    February 19, 2016
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