Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing

    What Can Businesses Learn About Omni-Channel Marketing from Signet’s Extensive Brands?

    January 22, 2016
    Shorty Produkshins, Brand Social, Jessica Abraham, Jessica N Abraham, Brand Social, Internet Marketing, Internet Marketing Orlando, Internet Marketing Warren, Atlanta, Warren Ohio, Punxsutawney, Punxsy, Washington DC, Nashville, Dallas, Memphis, Baltimore, Orlando, Public Relations, Media Design, Content Development, Design Strategy, Social Branding, Social Media, Toronto, Philadelphia, Now Hiring, Work at Home, WAH, Nigeria, Los Angeles, Las Vegas,

    Lack of Social: So Many Businesses are STILL Doing it Wrong!

    February 27, 2013
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness, Communication, Improvements

    Improve your communication with DISC

    October 6, 2019
  • DISC Insights, Personality Testing, Persona, DISC Theory, Personality Testing, Hiring, Hiring Cycle, Recruitment, Human Resources, Interviewing, Onboarding, Communication, Assessment
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to use DISC results during a hiring interview

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Every hiring manager knows it can be a daunting task to sift through resumes all day. Many recruiters use a benchmarking process to narrow down the talent pool and know in advance not only what kind of background and information they’re looking for, but also the type of personality best suited for the job at hand. What happens when everything else matches ideally and you are in need of a strong “Peacemaker” style (SC-type personality), but your candidate is showing as a “Contemplator” (SCD personality combination)? You may be also intrigued by the additional value this extra “dominance” in their personality can…

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    Digital Pivot, Technology, Technology News, Tech News, 2G, Apple Watch, Bluetooth, Connected Devices, GPS, GSM, Hardware Innovation Platform, IoT, RePhone Kit, Seeed, Seeed Studio, SOC, System-on-Chip, Wearables, Internet of Things,

    Turn Your Hamburger Into A Cell Phone

    October 23, 2015
    Technology, Tech News, Technology News, Video Editing, Video Production, Live Streaming, Broadcast, Entertainment, iOS, KineMaster, Matthew Feinberg, Mobile Apps, Multi-Layer Video Editing, News, Nexstreaming, Premium Applications, Sports,

    App Introduces the Globe to New Multi-layer Video Editing Features

    September 24, 2015
    dare day, ramona, beverly cleary, beverly clearly, cleveland, painesville, warren, ohio authors, warren local news, child writer,

    Celebrate D.E.A.R. Day 2021 with three new children’s books, written by local authors

    March 1, 2021
  • Workforce Optimization, Human Resources, Employee Relations, Predictive Hiring, Duplicating top Talent, DISC Personality Types, Personality Traits, Behavioral Analysis, DISC Insights, Employee Relations, Retention, Turnover
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Using DISC for Workforce Optimization

    February 7, 2019 /

    READ THE FULL ARTICLES ON DISCINSIGHTS BY PEOPLEKEYS As many organizations are finalizing year-end strategies and developing next year’s business plans, others have already taken a running leap into 2019 with iron-clad initiatives for growth and expansion. No matter which phase of strategic planning you are in, please don’t forget that “people” are our most significant investment and that our businesses are defined most effectively by our workforce. According to Human Resources Today, the macrotrends for workforce optimization in 2019 are dominated by record-low rates of global unemployment. Simply said, this means that workforce optimization, in a tight labor market, must be a top priority for any business entering the…

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    Jessica N. Abraham Comments Off on Using DISC for Workforce Optimization

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    Data Science Blogs, Learn Data Science, Top Data Science Blogs

    BEST DATA SCIENCE BLOGS, RANKED

    May 17, 2021
    Independent Artists, Independent Hustle, Independent Distribution, TuneCore, Sony Red, The Orchard, Universal, Music Distribution, Entertainment, Too Lost, Monetization, Marketing, Branding, Sales, Hirschhorn, Spotify, Tidal, Gregory Hirschhorn, Apple Music, Amazon, Shazam, Tik Tok, Distribution Network, Power Distribution, Music Streaming, Creative Artists,

    Independent Artists Find An Ally | Major League Distribution Without Selling Their Souls

    January 22, 2021
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    Coke’s Star Marketer Jumps Ship for North America’s Largest Ad Agency

    November 16, 2015
  • Top Talent, Executives, Hiring Cycles, Talent Acquisition, Recruitment, Duplicating Top Talent, Career Development, Human Resources, Retention Ratios, Turnover Minimization, DISC Insights, DISC Personalities, DISC Persona, Personality Traits,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Hiring Top Executives is a Two-Way Process

    February 3, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Hiring has always been a two-way process, even though many HR professionals, coaches, and business owners can be making the mistake of accepting it as a one-sided road. There is a switch in the hiring market, and most companies don’t really want to talk about it – especially when hiring for high-level positions. For each new position, hiring managers are stuck sifting through 200 or more resumes on average. Many are vague or duties-based, with few talking about the cause and effect of what the candidate has done in their previous role. They lack in showcasing the candidates’ true impact they had…

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    Provo Utah Top Tech Startups, Best Tech Startups

    BEST TECH STARTUPS IN PROVO, UTAH, RANKED

    July 20, 2021
    Sales Attribution, Revenue Attribution, Marketing Attribution, Advertising Strategies, Jessica Abraham, Jessica N Abraham

    Experts say you need a Marketing & Revenue Attribution Strategy in 2021. But, do you?

    December 29, 2020
    dare day, ramona, beverly cleary, beverly clearly, cleveland, painesville, warren, ohio authors, warren local news, child writer,

    Celebrate D.E.A.R. Day 2021 with three new children’s books, written by local authors

    March 1, 2021
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport
    Business,  Career Development,  PeopleKeys’ DISC Insights

    6 Ways to Boost Sales by Understanding Your Clients

    January 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Let’s be honest – unless you sell something that is scarce or in high demand, such as power or bottled water in the desert, people may not really care if they’re going to buy from you or someone else. That’s why your approach means everything and understanding your clients will provide the best path to success. People have problems to solve, not products to buy. That’s why a good salesperson will use the proper approach and provide information in the right way to open doors. Let’s look at some common approaches of highly successful sales people to boost your sales. READ THE…

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    Hey, Lazy! There’s a New App With Your Name on It!

    January 26, 2016
    Literacy, Education, PenPal Program, Subscription Package for Kids, Benjamin Offerhall,Early Childhood Development,Early Childhood Education,Early Childhood Literacy,Examiner,Monster Treehouse Club,The Vault,Young Writers

    Monster Treehouse Club: Utilizing social media to promote child literacy

    April 19, 2015
    A/V, Audio, Content Development, Live Streaming, Live Broadcast, Mobile Video Broadcasting, Production, Director, Digital Gadgetry, Productivity, Digital Pivot, Tech News, Technology News, Technology, Handshield Device, IK Media, Audio, iKlip, Mobile Broadcasting, Mobile Mount, Phantom Power on Mobile, Technology, Video,

    IK Multimedia Brings Phantom Power to Mobile Video Broadcasts

    January 16, 2016
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