Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Sales, Marketing, Behavioral Selling, Behavioral Analysis, Business Development, Customer Service, Customer Experience, Client Profiles, B2C, B2B, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How behavioral selling can help your business

    June 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Behavioral selling is presenting your product or service in a way your customer can relate. Show them benefits, such as how your product will help them meet their goals or how your service will more than exceed their expectation. Some clients will want it now – give them examples and samples. Some will want it fun – allow them to experience it first-hand. Others will want assurance – provide customer references. Lastly, some want all the facts. To these, show the features that are most important to their current situation, provide them with a cost comparison and make sure to provide a…

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    Startup, Biotricity, Bioflux, Biokit, Bioheart, Samsung Watch4, Waqaas Al Siddiq

    Healthy Hearts and Healthy Wallets: Why one HealthTech Startup is a Must-Invest

    July 14, 2021
    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Virtual Reality from Google: Headed to a K-12 Near You

    November 23, 2015
    DISC INSIGHTS, DISC Personality Types, PeopleKeys, Event Planning, Cost-Accounting, Business Development, Corporate Culture, Dominance, Influence, Steady, Stable, Compliance, Employee Relations, Office Party, Business

    Lighter Side of DISC: Office Halloween Party

    October 31, 2019
  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    Workforce Optimization, Human Resources, Employee Relations, Predictive Hiring, Duplicating top Talent, DISC Personality Types, Personality Traits, Behavioral Analysis, DISC Insights, Employee Relations, Retention, Turnover

    Using DISC for Workforce Optimization

    February 7, 2019
    Conferences,Digital Marketing,Examiner,Fundraising,Home-Based Business,Internet Marketing,Jody Urguhart,Non-Profit Organizations,Online Conferences,Online Event,Orlando,Professional Edge,Small Business,Social Awarness,Social Branding,Social Media,Social Media Awareness,Social Networking,The Vault,Trade Shows,Web Conferences,Webinars,Womanhood,Women in Business,Women on the Edge,Workshops,

    Women on the Edge | Using Social Media for the Pursuit of Passion in Womanhood

    October 15, 2013
    Brand Image, Brand Persona, Rebranding, 50 Shades of Branding, Remote Teams, CMS, Content Management Systems, Database, Shutterstock, The Vault, Tools, WebDem, Examiner, Digital Asset Management, Content Development, Collaboration, Branding, Brand Monitoring,

    WebDAM sets the ground rules and gives you ‘Fifty Shades of Branding’

    February 13, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to Deliver Your Sales Message

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Have you ever noticed the difference in day-time advertising, as opposed to the advertising you see at night? Some commercials last longer at 1:00 PM than they do at 5:00 PM… and there are many variations depending on the channel. Well, there is actually a reason for that and it’s not as far-fetched as one might believe. This is part of behavioral selling, where the way you deliver your message can make the difference between attracting a new client or losing them before you even opened your mouth. This same model can be successfully applied to boost your own bottom line. We…

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    Content Development, Content Writing, Branding 101,Content,Content Development,Elements of Internet Marketing,Examiner,Fresh Content,Jessica Abraham,Jessica N Abraham,Shorty Productions,Shorty Produkshins,Social Branding,Social Media,Link Building, Organic Traffic, SEO, Search Engine Optimization

    Elements of Internet Marketing: Fresh Content

    November 12, 2013
    Connected Devices, Internet of Things, Twitter, Social Media,Digital Pivot,Digital Printer Ink,IoT,Moonwalkers,NASA,Personalized,Smart Shoes,Talent Zoo,Technology,Technology News,Twitter Feed,Wearables,

    Smart Shoes Kicking Jordan to the Curb and Doing the MoonWalk…Literally!

    December 21, 2015
    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Health Apps Show Rapid Adoption, Promoting a Healthier Lifestyle Through Usage

    December 23, 2015
  • Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport
    Business,  Career Development,  PeopleKeys’ DISC Insights

    6 Ways to Boost Sales by Understanding Your Clients

    January 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Let’s be honest – unless you sell something that is scarce or in high demand, such as power or bottled water in the desert, people may not really care if they’re going to buy from you or someone else. That’s why your approach means everything and understanding your clients will provide the best path to success. People have problems to solve, not products to buy. That’s why a good salesperson will use the proper approach and provide information in the right way to open doors. Let’s look at some common approaches of highly successful sales people to boost your sales. READ THE…

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    Virtual Toy Store, Walmart, Mattel, Virtual Toy Kiosk, Christmas Kiosk, 2016 Christmas, Globalization, Expansion Strategy, Business Expansion, Marketing Message, Brand Expansion, Brand Awareness, Experiential Marketing, Interactive Marketing, European Expansion, 2-day Shipping, Walmart+, Examiner, The Vault, Holidays, Internet Marketing, Digital Marketing, POP Sales, Traffic Conversions, Children, Kids, Family, Families, Holidays, Ship to Home, Ship to Store, Toys R Us Bankruptcy,

    European Brand Expansion: Is it in your brand’s future Marketing Plan?

    June 16, 2013
    Branding 101,Continuity,Elements of Internet Marketing,Examiner,Jessica Abraham,Jessica N Abraham,Search Engine Optimization,SEO,Shorty Produkshins,Social Branding,The Vault

    Elements of Internet Marketing: Continuity

    November 12, 2013
    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    Virtual Reality from Google: Headed to a K-12 Near You

    November 23, 2015
  • TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,
    Business,  Technology,  TMC Net Contributions

    Time for an SaaS Update?

    January 14, 2016 /

    PREVIOUSLY PUBLISHED TO TMCNET’S CUSTOMER SUPPORT SOFTWARE It’s no secret – and definitely nothing new – a good help desk is necessary in allowing the corporate world to flourish, one business professional at a time. At smaller companies, Help Desk Support and IT may, in fact, be the same department. But, at larger firms, they are as much the same as night and day. Help Desks are responsible for serving their own internal clientele in the best way possible. They also may serve as the company’s Tech Support department for external customers with incoming concerns with a company’s product lines, services or website functionality. They are often the first point…

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    html, html5, html5 News, html5 gallery, showcase, html5 gallery, website gallery, webstandards, information, web development

    HTML5 Continues to Transform Traditional Print to Scalable Interactive Experiences

    January 15, 2016
    Announcements, GoPro, Live Streaming, Twitch, Gamification, Comic-Con, Examiner, The Vault, Microsoft,Live, Live Events, Live Video, Strategic Partnerships, Video Content, XBox Live, Xbox One,

    GoPro releasing new app with exclusive tools for Xbox One community at Comic-Con

    July 22, 2014
    Brand Image, Brand Persona, Rebranding, 50 Shades of Branding, Remote Teams, CMS, Content Management Systems, Database, Shutterstock, The Vault, Tools, WebDem, Examiner, Digital Asset Management, Content Development, Collaboration, Branding, Brand Monitoring,

    WebDAM sets the ground rules and gives you ‘Fifty Shades of Branding’

    February 13, 2015
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