Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Sales, Marketing, Behavioral Selling, Behavioral Analysis, Business Development, Customer Service, Customer Experience, Client Profiles, B2C, B2B, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How behavioral selling can help your business

    June 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Behavioral selling is presenting your product or service in a way your customer can relate. Show them benefits, such as how your product will help them meet their goals or how your service will more than exceed their expectation. Some clients will want it now – give them examples and samples. Some will want it fun – allow them to experience it first-hand. Others will want assurance – provide customer references. Lastly, some want all the facts. To these, show the features that are most important to their current situation, provide them with a cost comparison and make sure to provide a…

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    onferencing, Revolabs, Audio conferencing, Yamaha, Video Conferencing, VoIP, the conferencing zone, TMC Net, TMCNET, Technolgy Marketing News, Technology News, Tech News, Conferences, Seminars, Live Events, WebRTC, UC, Unified Communications, Real-Time Communications

    Video Conferencing Empowers Workers, Grows Businesses

    December 9, 2015
    The Vault, Examiner, Series, Showtime, Shotime, HBO, Audience Engagement, Brand Awareness, Branding, Social Branding, Cross Platform Delivery, Omni Channel Marketing, Digital Marketing, Internet Marketing, Hollywood, Digital Streaming, IMDB, Amazon IMDB, FAANG, Kwame Patterson, Lieb Schreiber, Jon Boight, Paula Malcomson, Eddie Marsan, Dash Mihok, Katherine Moennig, Pooch Hall, Steven Bauer, Kerris Dorsey, Devon Bagby, Elliot Gould, Jonathan Schaech, Peter Jacobson, Marketing, Television, Monk, Neckbone, Ray Donovan Series, Ray Donocan, Series Culture, The Wire, Traditional Marketing, TV Show,

    Ray Donovan: The Internet Marketing and Branding BEHIND the upcoming new series!

    June 12, 2013
    Conferences,Digital Marketing,Examiner,Fundraising,Home-Based Business,Internet Marketing,Jody Urguhart,Non-Profit Organizations,Online Conferences,Online Event,Orlando,Professional Edge,Small Business,Social Awarness,Social Branding,Social Media,Social Media Awareness,Social Networking,The Vault,Trade Shows,Web Conferences,Webinars,Womanhood,Women in Business,Women on the Edge,Workshops,

    Women on the Edge | Using Social Media for the Pursuit of Passion in Womanhood

    October 15, 2013
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Coaching life changes for the active personality styles

    April 24, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS It’s not always easy to adapt to change, especially if it’s all happening at once. Sometimes change can be overwhelming. There’s no guidebook as to how our lives are going to change every step of the way, and there’s no deadline to prepare for. This is a moment many people turn to a life coach or a behavioral consultant to guide them through and support transition. There are a lot of guidelines coaches implement to help handle transitions and support their clients from point A to point B. Let’s see how a coaching professional can best utilize the personality approach to guide…

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    AR,Audiophile,Augmented Reality,Business,CCS,Pro Audio, Insight,Digital Gadgetry,Experience,Gamification,Gaming,Investments,Kickstarter,Market and Markets,Markets and Market,Mixed Reality,Music,Music Tools,Music Production,News, Sensory Tech, News,Technology,Technology News,User Experience,Virtual Reality,VR,Wearables,Woojer,XR

    Wearables, disrupting an industry and helping you to “feel sound like never before”

    August 15, 2019
    Wonderscope, Augmented Reality, Virtual Reality, IoT, Connected Devices, Storytelling, Kids, Children, Innovation, Technology, Technology News,

    Augmented Reality | Bringing interactive reading & learning tools to young explorers in real-time

    August 15, 2019
    Weather Trader, Stock Market, Global Stocks, Weather, Accuweather, Predictions 2021, Randall Peterson, Sterling K Brown, This is Us

    AccuWeatherIQ — The Randall Pearson of brands and advertisers

    September 5, 2019
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development, Turnaround Strategies, Failing Teams, Turnover, Retention Strategies
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Turn Around a Failing Team by Leading from Within

    April 20, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When a client of ours, let’s call him Joseph, took over a company project, he knew it wouldn’t be easy to turn things around. The design team had fallen behind over the course of a year and a half. They were just six months away from the final delivery date originally committed and had blown through more than half-a-million dollars originally allocated to the entire project. Yet, there was still nothing ready to deliver to their client. There was a huge liability sitting on the table…one that would ruin the company entirely. Joseph knew a special leadership skillset would be needed, the…

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    NamesCon: Online Bidding Comes Offline To Mingle with The People

    November 5, 2015
    Employee Relations, Employee Retention, Business, Hiring, Human Resources, Recruitment, Team Building, Workforce Optimization,

    Developing An Employee Retention Strategy That Works

    December 27, 2020
    Brand Awareness,Brand Engagement,Brand Loyalty,Brand Trust,Branding 101,Call to Action,Content,Contests,Coversation,Cross-Promotions,Elements of Internet Marketing,Examiner,Funeling,Funnelling,Giveaways,Incentives,Internet Marketing,Internet Marketing Orlando,Jessica Abraham,Jessica N Abraham,Marketing 101,Press Opportunity,Privilege,Public Relations,Sales,Search Engine Optimization,SEO,Shorty ProductionsShorty Produkshins,promotional marketing, POP Marketing,Signups,Sponsorships,Storytelling,Examiner,The Vault,Viral MarketingWeb TrafficWord of Mouth,

    Elements of Internet Marketing: Incentives

    October 14, 2013
  • DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  Career Development,  PeopleKeys’ DISC Insights

    Coaching life changes for the passive personality styles

    April 13, 2019 /

    READ THE ENTIRE ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS When it comes to dealing with stress, change and volatile situations, understanding DISC personality styles and communicating change in the proper way is always necessary. When you coach against life changes, a behavioral approach not only builds trust amongst all involved, but it allows each personality to contribute without the fear of conflict or confrontation. As we previously discussed in our blog about coaching life changes for the active personality styles, according to DISC theory personality styles can be separated into Active and Passive styles. The active “D” and “I” styles tend to react quickly to challenges and being stagnant drives them…

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    LinkedIn, Profinder, Customer Service, Professional Resume Writer, Creative Services, Content Development

    What LinkedIn’s Profinder Taught Me About Sales and Customer Service

    February 14, 2020
    Worksport and Terravis introduce the world to solar and hydrogen options for off-grid, clean energy solutions.

    Terravis and the New Power Generation — Can it Solve the Infrastructure Dilemma in EVs?

    October 26, 2021
    Workforce Optimization, Covid-19, Coronavirus, Remote Teams, Team Building, DISC Insights, PeopleKeys, Personality Types, Management, Leadership

    Optimizing Your Remote Workforce in Times of Crisis

    March 16, 2020
  • Behavioral Selling, William Marsten, Fortune 500, Personality Testing, Personality Assessments, DISC Assessments, Myers-Briggs, Introvert, Extrovert, MBTI, Myers-Briggs Type Indicator, Minnesota Multiphasic Personality Invesntory, MMPI, Legal, Compliance, Litigation, Predictive Hiring, Equal Employment Opportunity Commission, EEOC, Discrimination, Leadership, Customer Service, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development,
    Business,  PeopleKeys’ DISC Insights

    Which assessments are legal for hiring?

    March 21, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS. Employers are saving both time and money by implementing tools for predictive hiring into their regular hiring practices, and to get past the obstacles met within the initial screening of candidates, hiring managers have begun applying a number of pre-hire assessments into final decision-making. These assessments serve as indicators of what a person may or may not bring to the table, how they will interact with an existing workforce and how they will perform in particular environments. According to FindLaw.com, “Forty percent of Fortune 100 companies indicated that their employment selection systems included some form of psychological testing. A similar survey by…

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    Real-Time Messaging: To Be or Not to Be Productive

    March 18, 2016
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Team Building, Leadership, Workforce Optimization, Corporate Development,

    Coaching life changes for the passive personality styles

    April 13, 2019
    Biotricity provides remote cardiac monitoring to patients through its biokit and Bioflux services. Biotricity's medtech technologies can be found in Samsung Watch4 devices and as a standalone platform at your local physical or health services provider.

    Biotricity Continues to Transform the Way We Do Health: Medtech Launches New Biokit Solution, Aims at Personal Health Monitoring

    September 15, 2021
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