TMC Net Contributions
essica was a daily technology news writer for various TMC-related entities, platforms and clientele. With many of her works featured across The Technology Marketing Corporation’s real estate, she often covered topics of: ✪ IoT & Wearables ✪ Web RTC & Unified Communications ✪ Mobile Apps & New Technologies ✪ Tech Marketing & Trends ✪ Social Media ✪ Security ✪ HRIS Systems & Enterprise Solutions ✪ Cloud Computing & Location-Based Technologies ✪ Tech Partnerships, Mergers & Acquisitions About Technology Marketing Corporation (TMC): Based in Norwalk, CT and founded in 1972,TMC Net is the world’s leading B2B and integrated marketing media company, servicing niche markets within the communications and technology industries.Global buyers rely on TMC’s content-driven marketplaces to make purchase decisions and navigate markets. This presents branding, thought leadership and lead generation opportunities for vendors/sellers. TMC PROPERTIES: ✪ Internet Telepathy Magazine ✪ Customer Magazine ✪ Cloud Computing Magazine ✪ Mad Marketer ✪ IoT Evolution Magazine ✪ TMCNet.com ✪ ITExpo 2016 ✪ Wearable Tech Expo 2016 ✪ Real Time Web Solutions Conference ✪ Real Time Web Solutions Conference ✪ ChannelVision Expo ✪ MSPExpo ✪ SIP Trunking, UC and WebRTC Seminars ✪ IoT Evolution Expo ✪ Connected Home & Building Conference ✪ Connected Transportation Conference ✪ IoT Evolution Fog, Analytics & Data Conference ✪ IoT Evolution Developers Conference ✪ Wearable Technology Expo ✪ IoT Evolution Expo ✪ Connected Home & Building Conference ✪ IoT Evolution Fog, Analytics & Data Conference … and more.
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Vidyo, Inc. Teams up with Genesys AppFoundry for Interactive Video Service Experience
Previously Published to TMC Net’s Omni-Channel Experience Vidyo recently announced that its patented video conferencing technology will become part of a new marketplace, Genesys AppFoundry, which is poised to provide brands with innovative customer experience solutions. This partnership will allow businesses to enter face-to-face conversation with Genesys contact center agents, providing live human interaction to the customer service experience. “Today, 75 percent of customer journeys start on mobile, web or social and this trend is only accelerating,” said Merijn te Booij, Executive Vice President of Product and Solution Strategy at Genesys. “Response to this digital imperative is increasingly important for companies competing on the battleground of customer experience.” Most businesses…
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LinkedIn, CareerBuilder and Indeed Amongst Many Making Big Data Changes to the Job Search Industry for 2016
Previously Published to TMC Net’s World News Column LinkedIn (News – Alert), like so many other job search companies, are reworking their madness to compete against big data analytics. According to TechCrunch reports, LinkedIn will slowly be rolling out changes in the way LinkedIn looks and is currently being used. Actually, only 10% of LinkedIn’s 400 million-member database will get first glance of this platform before the official rollout, which is set for early next year. As for LinkedIn’s main focus for the upcoming New Year, job listings will become more informative and more social, allowing users to compare themselves against previous applicants and employees at the company. More information about…
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Burnt-out Teams Lead to Turnover without a KISS Strategy
Previously Published to TMC Net’s World News Capella University (News – Alert) has released a 2015 State of the Industry report that breaks down how businesses are spending over $1200 a year on employee training and development. Employees are spending 32 hours per year in training associated with managerial and supervisory positions, mandatory training and compliances. While it is never a bad idea to provide development opportunities to your internal teams, what are you doing to keep them? According to TechTarget, “Employee engagement strategy improves the customer experience.” In fact, more businesses have placed employee engagement strategy on their “to do” lists than ever before. They have realized that the most…
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A Case Study: Social Media Listening Needs to Be in Your Marketing Scope for 2016
Are you ready to listen, yet? As we enter 2016, our social media strategies had better include social listening. Otherwise known as brand monitoring, brands have been finding added value in social media by paying attention to what their enthusiasts have to say. Whether seeking validation for our future marketing campaigns or looking to improve product delivery, brand monitoring has been benefiting brands across the web for some time now. Business 2 Community recently broke down ten ways social listening can benefit your business. As brands improve the customer experience, we need to improve our customer service strategies, as well. How else can we improve customer service without getting to…
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European Union Considers Sweeping Changes to Mobile Landscape
Previously Published to TMC Net’s Mobility TechZone Earlier this week, the ITIF, Information Technology and Innovative Foundation, released an analysis of the European Union. It asked if the EU could benefit from streamlining mobile carriers and practices, reflecting the efforts of the United States. Calling for bold reforms from policymakers in manifesting a single EU-wide market for mobile communications, the organization criticizes current mobile practices, as simply being “half measures” taken to evolve the current status of mobile industry. The European Commission, however, appears willing to take these leaps of faith, based on the promising mobile digital landscape and what it has to offer the economy in terms of growth,…
