Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Consider SEO & SEM Bones, Social Media the Soul That Embraces

    March 7, 2020 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER In a globalized economy and a world where customer relationships are everything, businesses are finding that “branding socially” is still the most effective means of retaining valuable customers and in acquiring new ones. Traditionally, high ranking sales professionals found that they did well by keeping in regular contact with those in their Rolodex or their top-secret black book. To keep in contact with hundreds of people on a daily basis  — holding one on one conversation with everyone in that Rolodex – was a difficult and even impossible task to carry out. As the digital world exploded, this all changed. Now, we can…

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    VoIP, Partners, SMB Solutions, call center, certification, voip services, voip equipment, Media Processing, hardware, middleware, opensource, SIP, SBC, Wireless, ims, Triple Play, Switching, VoIP Peering, regulation

    Could Phishing Expeditions Stop Cold with Deeper Insight?

    March 2, 2016
    DISC Insights, Personality Testing, Persona, DISC Theory, Personality Testing, Hiring, Hiring Cycle, Recruitment, Human Resources, Interviewing, Onboarding, Communication, Assessment

    How to use DISC results during a hiring interview

    March 13, 2019
    NYX, NYC, New York's Best Tech Startups Ranked

    BEST TECH STARTUPS IN NYC, RANKED

    May 17, 2021
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Career Development,  Technology,  TMC Net Contributions

    BrightFunnel to Teach Sales Teams a $6 Million Lesson on Marketing ROI

    December 3, 2015 /

    Previously Published to TMC Net’s MadMarketer BrightFunnel, a company that offers businesses actionable insight into marketing tactics, recently raised $6 million in capital to educate its sales teams on the importance of marketing and its return on investment. “Marketing is from Mars, sales is from Venus,” comments Nadim Hossain, CEO of Bright Funnel. “They’re not speaking the same language. We help provide a common language, by translating every marketing touch into a dollar of revenue; and using that to predict a future state.” For businesses to excel under such pressure, it is necessary to understand the sales funnel. It’s necessary to understand how every movement in the process can affect…

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    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Easter, Gifting, Office, Corporate Relations,

    Fill your Easter Baskets with Personality-based Ideas

    April 17, 2019
    marijuana 3065612 1920 A new operation in Commerce, California is quickly becoming one of the world's largest next-generation cannabis production facilities. 

    Automating The Future Of Cannabis: How One Enterprise Wants To Lead The Charge Towards Large Scale Manufacturing

    March 8, 2022
    Matthew Zachary, WeDidIt, Crowdfunding, Healthcare IT, Mobile App, Apps, Technology, Tech News, Cancer Survivors, Instapeer, Social Media, Emotional Support, The Vault, Examiner, Social Awareness, Stupid Cancer, Cancer Patients, Community, Niche Networks, Family, Families, Kids, Teens, Children, Education

    Stupid Cancer’s Instapeer App supports young adult cancer victims via “Social”

    October 15, 2013
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Shopify’s Sello Empowers M-Commerce Through Mobile & Social Selling

    November 24, 2015 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER Shopify recently introduced a new solution aimed at making mobile sales simple and effective. According to Mobile Commerce Press, Sello will “allow anyone to create an online store, share the products that they find or offer through social networks, and make payments from a smartphone.” As mobile adoption rates continue to increase around the world – and especially in areas that mobile is the only connection to the outside world – more people are electing to take their commerce to mobile, finding challenges in both shopping and selling along the way. Sello has created a means of disrupting all challenges and making the…

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    Jessica N. Abraham Comments Off on Shopify’s Sello Empowers M-Commerce Through Mobile & Social Selling

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    Unified Communications, Call Center, Contact Center, Call Controls, Web RTC, API Solutions,Appcelerator,Arizona,Axway,Cloud Technologies,Cloud-based Technologies,Cloud Security, Cloud Computing,Data Sourcing,Developer,Featured News,France,Integration,Jean-Marc Lazarri,Silicon Valley,Tech Crunch,Technology Marketing Corporation,Technology News,TMC Net,TMCNet, Tech News, Technology Marketing Corporation,

    Axway Acquires Appcelerator, Both Entities Continue to Expand Enterprise Potential

    February 5, 2016
    Call Accounting, Telecom Cost Management, Telecommunications, ISI, Call Recording, Content Management, Mobile, Connected Devices, Unified Communications,

    Sorry, Eavesdroppers: BlackBerry SecuSUITE Delivers Government-level Security to Mobile

    November 23, 2015
    Worksport, Terravis, Solar Power Energy, Hydrogen Batteries, Grid-Free energy, Off-grid power

    This Company Has Big Plans for Innovation, Steers Smart Solar Technologies Toward EV-Charging Mobility

    September 29, 2021
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Coke’s Star Marketer Jumps Ship for North America’s Largest Ad Agency

    November 16, 2015 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER Moving from leadership in the beverage industry to America’s largest advertising firm, Wendy Clark will be leaving the position of President for Sparkling Brands and Strategic Marketing at Coca-Cola for the position of CEO at DDB North America. Clark has an impressive resume; she was behind the success of Coca-Cola’s Facebook presence – the largest for any brand in social media—and advised Hillary Clinton on her marketing and social media presence during a presidential campaign. The 44 year-old executive, who has spent the last 7 years at Coca-Cola, was personally targeted by Chuck Brymer, DDB Worldwide’s CEO. Brymer was CEO at Interbrand in…

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    Jessica N. Abraham Comments Off on Coke’s Star Marketer Jumps Ship for North America’s Largest Ad Agency

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    Weather Trader, Stock Market, Global Stocks, Weather, Accuweather, Predictions 2021, Randall Peterson, Sterling K Brown, This is Us

    AccuWeatherIQ — The Randall Pearson of brands and advertisers

    September 5, 2019
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    Tech Companies Scrambling to Differentiate Robocalling from Wanted Calls

    February 4, 2016
    Top Tech Startups San Fransciso

    BEST TECH STARTUPS IN SAN FRANCISCO, RANKED

    August 11, 2021
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