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Digital Advertising, Trends & Revenue | What to expect in 2021
PREVIOUSLY PUBLISHED ON NEWS BREAK “The shift to online spending and the massive increase in audiences for media during the pandemic has driven a new reality for advertisers,” addresses Nev Hasan, Executive Director of Agency Sales at Foxtel. According to Nev, three out of four Australians (76%) report that they are willing to be interrupted by ads in exchange for free options when streaming movies and television shows.” In fact, the total average view time on streaming services such as Tubi and Crackle have shown an increase of 242% on average year-over-year (YoY). He continues by saying that from August of this year, “IAS Research in Australia shows 85% of…
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Robocast: Automating Social Like Never Before!
Previously Published to TalentZoo’s Digital Pivot Robocast launched a media player last April that allows users to “auto-browse social media links, including Twitter and Instagram Feeds, Searches, Hashtags and more.” Yesterday, Dec. 2, Robocast, Inc. released a major update to their Robocast Social player, continuing social play with just one click…and now a few new features. Robocast, Inc. has the power to shift “social” in the conference-room environment, before the press, and through the imagination of its users. In fact, this could be a new shift in brand promotion and social media releases. Robocast has the ability to play Twitter and Instagram posts paired with adjacent websites of interest. When clicking on a hashtag or…
