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300-year-old Industry Implements Innovative Tech Trends
PREVIOUSLY PUBLISHED ON EXAMINER FABTECH CANADA 2014 will be taking place shortly, and a2z, Inc. plays an important role in helping the event to succeed through innovation and accessibility. FABTECH CANADA is the embodiment of the Fabricators & Manufacturers Association (FMA), the American Welding Society (AWS), the Precision Metalforming Association (PMA), and Chemical Coaters Association International with SME, who have been “serving to the advancement and growth of fabricating, welding, metal forming and manufacturing” for the last 300 years. Together, they bring these elements into manifestation to produce an annual event that is exciting and unique to Canadians in this industry. Through growth and the evolution of tech trends, innovation…
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It’s 2014, and you still have no Mobile Marketing Action Plan? Change that!
PREVIOUSLY PUBLISHED ON EXAMINER If your brand hasn’t gone mobile yet, you have fallen behind the norm! According to fishbat, a company spelled with “all lowercase” letters and a leader in Long Island advertising agencies, Internet browsing via mobile apps have surpassed PC usage in January alone with 55% usage! PCs hold strong at 47%, while the remaining 8 percent comes from actual Mobile browsers. This means that 62% of the time that the Internet is being accessed within the United States, it is being done via mobile device! On March 6, 2014, fishbat released press explaining how this is possible. They were inspired to do so by a February…
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Event Marketing: Eventbrite’s findings based upon current database!
PREVIOUSLY PUBLISHED TO EXAMINER If you actively engage in Event Marketing, sold your own tickets, or have marketed some sort of event in the past, you probably know of an event site, called Eventbrite. This site is personally one of my favorite sites for SEO-related tasks associated with Advanced Event Marketing techniques. Many options are given in allowing for great marketing and distribution of event details to partner sites! Eventbrite released some pretty interesting information, yesterday, regarding the most likely genre preference of an event goer. This information was based on findings within their database, as the data was collected by the Harris Interactive Service Bureau between the time period…
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MoceanMobile releases unique, powerful tool in Mobile Advertising and Analysis
PREVIOUSLY PUBLISHED ON EXAMINER If you have been thinking about implementing Mobile Marketing into your brand’s Marketing Campaigns, or already have, check this out: Mobile Advertising technology leader, MoceanMobile has released Mocean for Advertisers. This product is of the latest mobile ad-serving products from this company. It’s said to be the “First 360-degree Product Suite built exclusively for Mobile,” easily integrated and able to streamline the buying and serving processes of mobile media for brands, agencies, firms, demand-side platforms and trading desks around the globe. This product allows clients to plan, buy, monitor and manage Mobile Advertising Campaigns from a single dashboard, ensuring the ability to reach the highest possible…
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What’s the difference? Mobile Marketing VS Mobile Marketing
PREVIOUSLY PUBLISHED ON EXAMINER Let’s play a game! What’s the difference between Mobile Marketing and Mobile Marketing? Hmmmmm…. waiting…… Okay, give up? There are SO MANY differences, I don’t blame you for being confused! Since Mobile Marketing is taking way in such a rapid pace, many businesses are getting left behind by the “early adopters” who are shifting and evolving their Marketing Plans. Mobile Marketing is the way to go in 2013 and 2014, because everyone, and I do mean everyone, has a mobile device and will access the Internet through a data connection in some fashion over time. Those who do not have a Mobile Marketing Plan better start…
