Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Ad Spending,Archives,Digital Marketing Solutions,Digital Media,Examiner,Internet Marketing Orlando,Internet Marketing Punxsutawney,Market Projection,Market Trends,Marketing Trends,Mobile Advertising,Mobile Marketing,Omnichannel Marketing,Streaming TV,Technavio,Technology,Television Ad Spending,The Vault,Traditional Media
    Examiner & Beyond!,  Business,  Technology

    Technavio predicts significant trends in television ad-spending through 2019

    April 3, 2016 /

    PREVIOUSLY POSTED TO THE EXAMINER With traditional media being replaced by digital streams, major agencies are starting to wonder if their advertising dollars are being put to good use. At a time where we pre-record our shows, only to fast forward through the commercials – or when we wait for them to show on-demand – we prefer short 15-20 second videos overdrawn out commercials that we can’t click to skip after so many seconds. Because digital television allows agencies to redirect new customers to a call of action, digital television should be an obvious priority within advertising efforts. We are relaxing after a long day of work and school. Show…

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    Brand Awareness,Brand Engagement,Brand Loyalty,Brand Trust,Branding 101,Call to Action,Content,Contests,Coversation,Cross-Promotions,Elements of Internet Marketing,Examiner,Funeling,Funnelling,Giveaways,Incentives,Internet Marketing,Internet Marketing Orlando,Jessica Abraham,Jessica N Abraham,Marketing 101,Press Opportunity,Privilege,Public Relations,Sales,Search Engine Optimization,SEO,Shorty ProductionsShorty Produkshins,promotional marketing, POP Marketing,Signups,Sponsorships,Storytelling,Examiner,The Vault,Viral MarketingWeb TrafficWord of Mouth,

    Elements of Internet Marketing: Incentives

    October 14, 2013
    Facebook, Facebook Live, Live Video, Facebook Features, Profile Design, Social Media, Social Networks, The Vault, Celebrity Hangouts, Announcement, FAANG

    Facebook making changes, improving mobile profiles and design

    September 30, 2015
    Applications, Examiner, Content Development, Event Marketing,Geotargeting,GPS, IoT, Internet of Things, Wearables,Internet Marketing, Locational Marketing, Live Events, Mobile Advertising, Mobile Marketing, Offline Marketing, The Vault, Foot Traffic, Conversions

    Internet Marketing on an Offline Format — A personal experience

    April 30, 2013
  • Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,
    Business,  DigitalPivot,  Technology

    5 Necessary Elements for Effective Mobile App Development

    February 9, 2016 /

    PREVIOUSLY PUBLISHED TO TALENT ZOO’S DIGITAL PIVOT It’s okay if your company still has no mobile presence. What’s more important is that you are ready to redeem yourself now. It’s better late than never. And as late bloomers are beginning to understand the importance of branding in mobile, especially in 2016, joining the ranks of millions of businesses taking advantage of the mobile economy is probably one of the smartest things you can do. Snapp, an app development platform for mobile presences, recently highlighted five tips to build a successful app for your small to medium business. We at Digital Pivot elaborated on each item. We found them to be very beneficial to your…

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    Omni Channel Experience, Omni Channel Marketing, Cross-Platform Delivery, Mobile, Web, IoT, Audio, Visual,

    Vidyo, Inc. Teams up with Genesys AppFoundry for Interactive Video Service Experience

    December 21, 2015
    DISC INSIGHTS, DISC Personality Types, PeopleKeys, Event Planning, Cost-Accounting, Business Development, Corporate Culture, Dominance, Influence, Steady, Stable, Compliance, Employee Relations, Office Party, Business

    Lighter Side of DISC: Office Halloween Party

    October 31, 2019
    Microsoft Office 2016, Office365, Word, Excel, Visio, Teams, PowerPoint, Outlook, Access, Microsoft, FAANG, Productivity Tools, Office Tools, Collaboration, Cloud Solutions,

    Microsoft Releases Office 2016 Today, New Features Aimed at Collaboration

    September 22, 2015
  • Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,
    Business,  DigitalPivot,  Technology

    Study Shows Mobile Incentives & Convenience Influence Shopping Habits

    January 26, 2016 /

    PREVIOUSLY PUBLISHED TO TALENT ZOO’S DIGITAL PIVOT A recent Scanbuy Shopper Survey breaks down how mobile influences consumer shopping behaviors. In fact, numbers say that 89% of consumers actually use their mobile while shopping. A control group of 19K proved that incentives still rock the world of sales. Consumers showed Scanbury that, as a majority, they prefer mobile couponing. They especially enjoy receiving coupons while on premises at their favorite stores. Receiving coupons upon entry entices the compulsive behavior of each customer and encourages more spending while in the store. Many times, customers set a bar for how much they can or will spend upon visit. And, because deals aren’t…

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    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness, Communication, Improvements

    Improve your communication with DISC

    October 6, 2019
    Google Goggles, Daydream, Occulus, 3D Eye Solutions by 3D Entertainment Holdings,3D Technologies,HTC Evo 3D, Examiner,Global Marketing,Mobile Makreting,Smart Technology,Social Branding,Tech,Tech Tools,The Vault,

    3D Eye Solutions by 3D Entertainment Holdings, Inc.: One company that gets it!

    July 1, 2013
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness, Social Branding, Coaches, Marketing, Digital Marketing, Internet Marketing, Public Relations, LinkedIn, Facebook, Twitter,

    Social Branding for Coaches

    November 3, 2019
  • Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,
    Business,  Technology,  TMC Net Contributions

    All Cycles Lead to Unified Customer Service, Enhanced by Automation

    November 30, 2015 /

    PREVIOUSLY PUBLISHED TO TMC NET’S REAL-TIME COMMUNICATIONS Survata Research Partners recently carried out a survey on behalf of FollowAnalytics and Gigaom Research on mobile app utilization by enterprise users. A focus group of 450 mobile marketers was surveyed on their mobile activity and the results of mobile marketing in 2015. To better understand the priorities and needs of marketers across some of the world’s most leading brands, the survey sought to find the root of potential issues, as brands adopt “mobile-first and omnichannel” business practices. The goal of this survey was to find new ways to “improve the customer experience, while creating long- term customer value and loyalty,“ elements that…

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    Marketing for Change: Only 1-in-3 parents read to their children, 8 and under

    June 21, 2013
    NYX, NYC, New York's Best Tech Startups Ranked

    BEST TECH STARTUPS IN NYC, RANKED

    May 17, 2021
    The Vault, Examiner, Always Connected, Connected Devices, IoT, Internet of Things, Warables, Geo-Locational Marketing, GPS, QR Codes, Quick Response, Brand Awareness, Brand SOcial, Social Branding, Breaking News, Push Notifications, Call-to-Action, CTA, Digitial Marketing, Discounts, Incentive Marketing, Loyalty Programs, Loyalty Marketing, Early Adopters, Incentive Marketing, Experiential Marketing, Chat Bots, Internet Marketing, MadMimi, Trumpia, Microblogs, Mobile Advertising, Mobile Marketing, Omnichannel Marketing, Multichannel Marketing, Mobile Presence, Personalization, Remark-a-Mobile, ReverbNation, Shorty Produkshins, Shorty Productions, SMS, Specials, Subscription,

    What’s the difference? Mobile Marketing VS Mobile Marketing

    June 11, 2013
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Shopify’s Sello Empowers M-Commerce Through Mobile & Social Selling

    November 24, 2015 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER Shopify recently introduced a new solution aimed at making mobile sales simple and effective. According to Mobile Commerce Press, Sello will “allow anyone to create an online store, share the products that they find or offer through social networks, and make payments from a smartphone.” As mobile adoption rates continue to increase around the world – and especially in areas that mobile is the only connection to the outside world – more people are electing to take their commerce to mobile, finding challenges in both shopping and selling along the way. Sello has created a means of disrupting all challenges and making the…

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    Pet Care, Pet Health, Pet Pace, Wearables, Wearables for Pets, IoT, Internet of Things, Connected Devices, Dogs, Cat, Alerts, Digital Collar, Digital Gadgetry, Digital Pivot, Technology, Technology News, Tech News, Veterinarian,Monitoring, Mobile App,Pets,

    Pet Care Moves Into the Cloud with PetPace’s Wearables

    January 14, 2016
    SEO, Search Engine Optimization, Flash, Wix, Static, Responsive, The Vault, Examiner, Websites, Widgets, Applications, HTML 5,

    Flash and SEO will NEVER MARRY… They are too wrong for each other!

    April 23, 2013
    Screen Shot 2018 11 06 at 1.43.04 AM Future Market Insights recently broke down five trends in the Global Natural Language Processing market that we can expect in the next ten years. Here is a quick look at those:

    5 Global Natural Language Processing Trends & Why the Market is Booming

    February 19, 2016
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