Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Consider SEO & SEM Bones, Social Media the Soul That Embraces

    March 7, 2020 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER In a globalized economy and a world where customer relationships are everything, businesses are finding that “branding socially” is still the most effective means of retaining valuable customers and in acquiring new ones. Traditionally, high ranking sales professionals found that they did well by keeping in regular contact with those in their Rolodex or their top-secret black book. To keep in contact with hundreds of people on a daily basis  — holding one on one conversation with everyone in that Rolodex – was a difficult and even impossible task to carry out. As the digital world exploded, this all changed. Now, we can…

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    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Building resilient teams with DISC

    October 14, 2019
    Reading Challenge,childhood development,childhood education,Children,Content,Contest,dr seuss,dr suess,Early Childhood Development,Early Childhood Education,Early Childhood Literacy,Education,english,Examiner,Fort Pierce,learn to read,macys,market research,marketing research,new kensington,one fish two fish red fish blue fish,Orlando,Pittsburgh,Punxsutawney,Social Contest,The Vault,Viral Marketing

    Marketing for Change: Only 1-in-3 parents read to their children, 8 and under

    June 21, 2013
    Smart Buildings, HVAC, Indoor Air Quality, WiFi, Connected Devices, Internet of things, IoT,

    Delphi360™ to Officially Launch, Improve the Work Environment and Change Indoor Air Quality Forever

    September 7, 2021
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Career Development,  Technology,  TMC Net Contributions

    BrightFunnel to Teach Sales Teams a $6 Million Lesson on Marketing ROI

    December 3, 2015 /

    Previously Published to TMC Net’s MadMarketer BrightFunnel, a company that offers businesses actionable insight into marketing tactics, recently raised $6 million in capital to educate its sales teams on the importance of marketing and its return on investment. “Marketing is from Mars, sales is from Venus,” comments Nadim Hossain, CEO of Bright Funnel. “They’re not speaking the same language. We help provide a common language, by translating every marketing touch into a dollar of revenue; and using that to predict a future state.” For businesses to excel under such pressure, it is necessary to understand the sales funnel. It’s necessary to understand how every movement in the process can affect…

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    Vision in Sight — Vuzix Outlines Ultra-Sleek Lineup of Smart Glasses, CES 2022 Presence, and Partnerships --- smart glasses, wearables, augmented reality, virtual reality, benzinga, jessica abraham

    Vision in Sight — Vuzix Outlines Ultra-Sleek Lineup of Smart Glasses, CES 2022 Presence, and Partnerships

    January 25, 2022
    Strategic Partnerships, DISC Personality Traits, Business Development, Prospecting, Business Targets, Cross Promotion, Naming Rights,

    Build strategic partnerships with DISC

    January 2, 2019
    Cloud Computing Magazine, AWS, Cloud, Cloud Computing, Explained, Key Terms, PaaS, SaaS, Data Science, Deep Learning, Machine Learning,IaaS, Cloud Portability, Remote Access, Security, Vertical Cloud, Consumer Cloud, Server, Network, Hybrid Systems, Multi-Tenancy, Xaas, Anything-as-a-Service, DaaS, PaaS, Software-as-a-Service, Software Applications, Work Solutions, Business Solutions, Enterprise Solutions, Remote Workforce, Productivity, Workforce Optimization, Platform-as-a-Service, Infrastructure-as-a-Service,Flexibility,Private Networks, Virtual Private Networks, VPN, Virtualization,

    Striata’s New SDR Enforces Privacy in Cloud-Based Systems

    February 29, 2016
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Shopify’s Sello Empowers M-Commerce Through Mobile & Social Selling

    November 24, 2015 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER Shopify recently introduced a new solution aimed at making mobile sales simple and effective. According to Mobile Commerce Press, Sello will “allow anyone to create an online store, share the products that they find or offer through social networks, and make payments from a smartphone.” As mobile adoption rates continue to increase around the world – and especially in areas that mobile is the only connection to the outside world – more people are electing to take their commerce to mobile, finding challenges in both shopping and selling along the way. Sello has created a means of disrupting all challenges and making the…

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    Digital Pivot,Frank Schilling,ICAN,Industry Event,Internet Domain,Michael H. Berkens,Monte Cahn,Name,Jet,NamesCon,Richard Lau,RightOfftheDot,RightOfTheDot,Technology,Technology Event,Technology News,Uniregistry, Seminars, Conferences, Conventions,

    NamesCon: Online Bidding Comes Offline To Mingle with The People

    November 5, 2015
    American Psychology Association, Resilience, Stressors, Stress, Psychological Endurance, Psychological Resilience, Public Perception, Coping Mechanisms, Confidence, Interpersonal Relationships, Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,

    Resilience and DISC Personality Style

    December 18, 2019
    Facebook, FAANG, Facebook Notifications, New Feed, Personalized News Source, Digital Platform Delivery, Social Media, Social Network, Updates,

    Facebook Notifications 2016: The Personalized News Source

    October 27, 2015
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Coke’s Star Marketer Jumps Ship for North America’s Largest Ad Agency

    November 16, 2015 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER Moving from leadership in the beverage industry to America’s largest advertising firm, Wendy Clark will be leaving the position of President for Sparkling Brands and Strategic Marketing at Coca-Cola for the position of CEO at DDB North America. Clark has an impressive resume; she was behind the success of Coca-Cola’s Facebook presence – the largest for any brand in social media—and advised Hillary Clinton on her marketing and social media presence during a presidential campaign. The 44 year-old executive, who has spent the last 7 years at Coca-Cola, was personally targeted by Chuck Brymer, DDB Worldwide’s CEO. Brymer was CEO at Interbrand in…

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    Startup, Biotricity, Bioflux, Biokit, Bioheart, Samsung Watch4, Waqaas Al Siddiq

    Healthy Hearts and Healthy Wallets: Why one HealthTech Startup is a Must-Invest

    July 14, 2021
    Benzinga, Covid 19, Clean Air, Clean Technology, Clean Energy, Sustainability, Smart Building, Smart Office, Smart City, Indoor Air Quality, Jessica Abraham, Jessica N Abraham,

    Is It Time To Have A Talk About Poor Ventilation Post COVID-19?

    April 7, 2022
    Production Worker, Manufacturing, Skilled Trades, Technical Skills, Interpersonal Skills, Talent Acquisition, Management, Hiring Managers, Recruitment, Hiring Cycles, Production Cycles, Business, Workforce Optimization,

    What to Look for When Hiring a Production Worker

    December 29, 2020
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