Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Consider SEO & SEM Bones, Social Media the Soul That Embraces

    March 7, 2020 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER In a globalized economy and a world where customer relationships are everything, businesses are finding that “branding socially” is still the most effective means of retaining valuable customers and in acquiring new ones. Traditionally, high ranking sales professionals found that they did well by keeping in regular contact with those in their Rolodex or their top-secret black book. To keep in contact with hundreds of people on a daily basis  — holding one on one conversation with everyone in that Rolodex – was a difficult and even impossible task to carry out. As the digital world exploded, this all changed. Now, we can…

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    DISC Personality Types, DISC Theory, Personality Traits, Dominance, Influence, Stability, Compliance, Social Media, Marketing, Internet Marketing, Facebook, LinkedIn, Twitter, Instagram, Reddit, Snapchat, Business, PeopleKeys

    Social Media Activity, Based on Personality Type

    October 24, 2019
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Five Common Team Behavioral Problems

    June 14, 2019
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, Compliance, Steadiness, Social Branding, Coaches, Marketing, Digital Marketing, Internet Marketing, Public Relations, LinkedIn, Facebook, Twitter,

    Social Branding for Coaches

    November 3, 2019
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Career Development,  Technology,  TMC Net Contributions

    BrightFunnel to Teach Sales Teams a $6 Million Lesson on Marketing ROI

    December 3, 2015 /

    Previously Published to TMC Net’s MadMarketer BrightFunnel, a company that offers businesses actionable insight into marketing tactics, recently raised $6 million in capital to educate its sales teams on the importance of marketing and its return on investment. “Marketing is from Mars, sales is from Venus,” comments Nadim Hossain, CEO of Bright Funnel. “They’re not speaking the same language. We help provide a common language, by translating every marketing touch into a dollar of revenue; and using that to predict a future state.” For businesses to excel under such pressure, it is necessary to understand the sales funnel. It’s necessary to understand how every movement in the process can affect…

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    LTE, LTE Advanced, Wimax, Smart Phone, wireless backhaul, mobile Apps, Long term evolution, 3GPP, GPRS, EDGE, Edge evolution, UMTS, HSDPA, HSUPA, HSPA, FOMA, 3G, 4G, 4G Wireless, Broadband wireless, 3GPP+, 3GPP, HSPA+, 1xRTT, ETSI, Fourth generation wireless, iBurst, wireless, HiperMAN, WiBRO, GAN, Ericcson, Qualcomm, MIMO, SDM

    European Union Considers Sweeping Changes to Mobile Landscape

    December 11, 2015
    Cloud Computing Magazine, AWS, Cloud, Cloud Computing, Explained, Key Terms, PaaS, SaaS, Data Science, Deep Learning, Machine Learning,IaaS, Cloud Portability, Remote Access, Security, Vertical Cloud, Consumer Cloud, Server, Network, Hybrid Systems, Multi-Tenancy, Xaas, Anything-as-a-Service, DaaS, PaaS, Software-as-a-Service, Software Applications, Work Solutions, Business Solutions, Enterprise Solutions, Remote Workforce, Productivity, Workforce Optimization, Platform-as-a-Service, Infrastructure-as-a-Service,Flexibility,Private Networks, Virtual Private Networks, VPN, Virtualization,

    TelePacific Signs with Aligned Communications to better serviceTexas

    December 7, 2015
    BearTek, Gloves, Bluetooth, Controller, GoPro, Finger Trigger, Shark Tank, Technology News, Technology, Digital Pivot, Talent Zoo, Smart Gloves, World's Smartest Gloves, GoPro, Gen II, Tarik Rodgers, Blue Infusion Technologies, Tech News, Wearables, IoT, duraTOUCH, Internet of Things, Cold-Proof Gloves, Text in the Snow,

    World’s First Smartgloves Make All Other Gloves Obsolete

    February 11, 2016
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Shopify’s Sello Empowers M-Commerce Through Mobile & Social Selling

    November 24, 2015 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER Shopify recently introduced a new solution aimed at making mobile sales simple and effective. According to Mobile Commerce Press, Sello will “allow anyone to create an online store, share the products that they find or offer through social networks, and make payments from a smartphone.” As mobile adoption rates continue to increase around the world – and especially in areas that mobile is the only connection to the outside world – more people are electing to take their commerce to mobile, finding challenges in both shopping and selling along the way. Sello has created a means of disrupting all challenges and making the…

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    nformation Technology, InfoTech, IT, Technology News, Tech Information, Application Performance Management, Defrag, Application Performance Monitoring, BPM Software, Cloud Communications,Cloud Computing, Cloud Storage,Data Center Network, Data Center Power, Environmental Montioring, Infrastructure as a Service, Load Balancer, Managed Networks, Network Access, Private Cloud, Projector Lamp, Virtual Tap

    Smaller Devices and Motion Sensing: Is This the Future of Smartphones?

    January 26, 2016
    Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions, RTC, Web RTC, Real Time Communications, Unified Communications, Remote Collaboration, Enterprise Collaboration, Enterprise Solutions, Business Solutions, Contact Center, Remote Workforce, TMC Net, TMCNet, Technology News, Tech News, Technology Marketing News,

    All Cycles Lead to Unified Customer Service, Enhanced by Automation

    November 30, 2015
    Facebook, News Source, Facebook Newsfeed, Notifications, New Layouts, Social Media, Technology News, Digital Pivot

    Facebook Wants to Be the Middleman for Your News Outlet

    August 14, 2014
  • Mad Marketer, creative project management tools, marketing program management, marketing projects management, project management for marketing, project management marketing
    Business,  Technology,  TMC Net Contributions

    Coke’s Star Marketer Jumps Ship for North America’s Largest Ad Agency

    November 16, 2015 /

    PREVIOUSLY PUBLISHED TO TMC NET’S MAD MARKETER Moving from leadership in the beverage industry to America’s largest advertising firm, Wendy Clark will be leaving the position of President for Sparkling Brands and Strategic Marketing at Coca-Cola for the position of CEO at DDB North America. Clark has an impressive resume; she was behind the success of Coca-Cola’s Facebook presence – the largest for any brand in social media—and advised Hillary Clinton on her marketing and social media presence during a presidential campaign. The 44 year-old executive, who has spent the last 7 years at Coca-Cola, was personally targeted by Chuck Brymer, DDB Worldwide’s CEO. Brymer was CEO at Interbrand in…

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    Jessica N. Abraham Comments Off on Coke’s Star Marketer Jumps Ship for North America’s Largest Ad Agency

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    Cloud Computing Magazine, AWS, Cloud, Cloud Computing, Explained, Key Terms, PaaS, SaaS, Data Science, Deep Learning, Machine Learning,IaaS, Cloud Portability, Remote Access, Security, Vertical Cloud, Consumer Cloud, Server, Network, Hybrid Systems, Multi-Tenancy, Xaas, Anything-as-a-Service, DaaS, PaaS, Software-as-a-Service, Software Applications, Work Solutions, Business Solutions, Enterprise Solutions, Remote Workforce, Productivity, Workforce Optimization, Platform-as-a-Service, Infrastructure-as-a-Service,Flexibility,Private Networks, Virtual Private Networks, VPN, Virtualization,

    Cloud-Based eDiscovery Creating Efficiencies for Law Firms

    January 19, 2016
    LTE, LTE Advanced, Wimax, Smart Phone, wireless backhaul, mobile Apps, Long term evolution, 3GPP, GPRS, EDGE, Edge evolution, UMTS, HSDPA, HSUPA, HSPA, FOMA, 3G, 4G, 4G Wireless, Broadband wireless, 3GPP+, 3GPP, HSPA+, 1xRTT, ETSI, Fourth generation wireless, iBurst, wireless, HiperMAN, WiBRO, GAN, Ericcson, Qualcomm, MIMO, SDM

    European Union Considers Sweeping Changes to Mobile Landscape

    December 11, 2015
    Workforce Optimization, Work from Home, remote workforce, Unified COmmunications, Web RTC, Employee Retention, Corporate Culture,

    Improving the Corporate Culture | How to optimize your workforce from a distance

    December 23, 2020
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