Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Business,  Career Development,  Education,  Examiner & Beyond!

    Call to Action: Make THEM do what YOU want them to do!

    June 12, 2013 /

    PREVIOUSLY PUBLISHED ON EXAMINER Today, nearly everybody has a social presence, a website, a blog. Yet, there are so many consumers who are never converted into customers. The brand is then discouraged by the “Power of Social” and what great possibilities can be brought through Viral. So, what’s going on? What is being done wrong that could better create sales and conversions for the brand and increase bank account registers at the same time? Whether your content is “on point” or not, whether it’s elaborate or not… whether your content is optimized OR NOT, you more than likely aren’t going to convert consumers without a “Call to Action.” What is…

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    BrandYourself: A cool, novice tool for ‘owning your name’ in cyberspace

    February 26, 2013
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    First Annual Blogger Week UnConference 2014 to take place in Washington DC

    February 25, 2014
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    ‘Independents: The Industry Cowboys’ featured insights from Walter Williams, Sr.

    April 7, 2015
  • The Vault, Examiner, Always Connected, Connected Devices, IoT, Internet of Things, Warables, Geo-Locational Marketing, GPS, QR Codes, Quick Response, Brand Awareness, Brand SOcial, Social Branding, Breaking News, Push Notifications, Call-to-Action, CTA, Digitial Marketing, Discounts, Incentive Marketing, Loyalty Programs, Loyalty Marketing, Early Adopters, Incentive Marketing, Experiential Marketing, Chat Bots, Internet Marketing, MadMimi, Trumpia, Microblogs, Mobile Advertising, Mobile Marketing, Omnichannel Marketing, Multichannel Marketing, Mobile Presence, Personalization, Remark-a-Mobile, ReverbNation, Shorty Produkshins, Shorty Productions, SMS, Specials, Subscription,
    Business,  Career Development,  Education,  Examiner & Beyond!,  Technology

    What’s the difference? Mobile Marketing VS Mobile Marketing

    June 11, 2013 /

    PREVIOUSLY PUBLISHED ON EXAMINER Let’s play a game! What’s the difference between Mobile Marketing and Mobile Marketing? Hmmmmm…. waiting…… Okay, give up? There are SO MANY differences, I don’t blame you for being confused! Since Mobile Marketing is taking way in such a rapid pace, many businesses are getting left behind by the “early adopters” who are shifting and evolving their Marketing Plans. Mobile Marketing is the way to go in 2013 and 2014, because everyone, and I do mean everyone, has a mobile device and will access the Internet through a data connection in some fashion over time. Those who do not have a Mobile Marketing Plan better start…

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    Technavio predicts significant trends in television ad-spending through 2019

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