Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Engineering Intelligence: What are engineering analytics? Engineering Excellence, Developer Productivity Engineering, SPACE Framework, Agile Project Management, DORA Metrics,
    Technology,  Business,  Career Development,  Developer Content,  Propelo

    What Are Engineering Analytics?

    November 3, 2022 /

    Previously published to Propelo.AI on the future of data and engineering excellence Data is propelling new business. And its impact on the business community has, in a way, become an art form. And the art of understanding business data, or business intelligence (BI), is centered on a company’s ability to read, transform, optimize and present this data between both technical and non-technical teams. As a result, it empowers businesses to improve operations, optimize internal processes and evolve their workforce in ways they have never done before.  Engineering teams can make that happen. In fact, they are in a better position to drive data within the enterprise space than most other departments. They…

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    "Shop of the Future,"Brand Awareness,Brand Story,Brick-and-Mortar,Department Stores,Experiential Marketing,Fashion,Fashion Technology,Fit-Out,Herald Square,Interactive Experience,Jeremy Bergstein,macys,Manhattan,Oscar Feldenkreis,Perry Ellis,Storytelling,The Science Project

    Perry Ellis Digitally Reawakens Fashion with Disruptive Shopping Experience

    November 10, 2015
    TMC Net, TMCNet, Technology Marketing Corporations, Technology News, Tech News, Mad Marketer, IoT World, NFV Zone, Virtualization, Unified Communications, Call Centers, Contact Centers, Real-Time Communications Web RTC, Call Accounting, Call Recording, Connected Devices, Web Development, Software Development, Mobile Development, Enterprise Solutions,

    Outsourcing the Right Way: An 8-Step Program Ahead

    November 18, 2015
    Boston Fintechs, Top Fintechs, Best Fintechs

    BEST FINTECHS IN BOSTON, RANKED

    July 21, 2021
  • Technical Debt, Developer Backlog, Developer Productivity, Software Engineering, Change Failure Rate, MTTR, Lead Time to Deployment, Production, Agile Project Management,
    Business,  Developer Content,  Education,  Propelo,  Technology

    What Is Technical Debt? A Complete Overview

    November 2, 2022 /

    Previously published the reasons why some take on debt — intentional or unintentional — on Propelo.AI Small risks can sometimes equal big gains, and many consider technical debt a risk that they are willing to embrace in order to get ahead. But what is technical debt, and how risky can it truly be?  At its core, technical debt is a tradeoff that engineering organizations make in order to deliver software on time, or to stay ahead of the competition. It’s essentially a set of activities, foregone due to time constraints of release schedules and prioritization.  These activities could range from features that are frequently dropped from release to release, because they don’t…

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    Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,

    Benchmark performance for sales excellence with DISC

    September 2, 2019
    Cloud Computing Magazine, AWS, Cloud, Cloud Computing, Explained, Key Terms, PaaS, SaaS, Data Science, Deep Learning, Machine Learning,IaaS, Cloud Portability, Remote Access, Security, Vertical Cloud, Consumer Cloud, Server, Network, Hybrid Systems, Multi-Tenancy, Xaas, Anything-as-a-Service, DaaS, PaaS, Software-as-a-Service, Software Applications, Work Solutions, Business Solutions, Enterprise Solutions, Remote Workforce, Productivity, Workforce Optimization, Platform-as-a-Service, Infrastructure-as-a-Service,Flexibility,Private Networks, Virtual Private Networks, VPN, Virtualization,

    TokBox, Polycom Leading to Faster, More Productive Tech & Conferencing Experiences in 2016

    December 23, 2015
    Mocean Mobile, Examiner, The Vault, Mobile Marketing, Mobile Advertising, Data Analysis, Analytics, KPIs, Content Development Strategies, Content Management, Digital Marketing, Internet Marketing, Marketing,Mobile Apps, Technology, Tech News, Productivity, Social Media, Business Intelligence, Data Mining, Competitive Intelligence

    MoceanMobile releases unique, powerful tool in Mobile Advertising and Analysis

    June 16, 2013
  • Story Metrics, Agile Velocity, Developer Productivity, DORA Metrics, SPACE Metrics, SPACE Framework, Engineering Intelligence, Engineering Excellence,
    Business,  Developer Content,  Propelo,  Technology

    Agile Velocity – Good Metric, Use With Caution

    June 20, 2022 /

    The Do’s and Don’ts of Using Velocity in Agile | Previously published to Propelo.AI Agile velocity is a very simple concept that software development teams use to gauge how many tasks can be performed, or completed, on average within a given timeframe. Unfortunately, while it can be extremely useful within the field of project management, it can also be very detrimental if used incorrectly. According to Youtuber Gary Tsang, Your Agile Coach, “Agile velocity is one of the most popular software development metrics in the world. When used for an agile team’s sprint capacity planning, it can be extremely powerful. But some people, some organizations and some teams use it for…

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    LiveOps Cloud Platform Acquired by Global Investment Firm

    December 7, 2015
    Mocean Mobile, Examiner, The Vault, Mobile Marketing, Mobile Advertising, Data Analysis, Analytics, KPIs, Content Development Strategies, Content Management, Digital Marketing, Internet Marketing, Marketing,Mobile Apps, Technology, Tech News, Productivity, Social Media, Business Intelligence, Data Mining, Competitive Intelligence

    MoceanMobile releases unique, powerful tool in Mobile Advertising and Analysis

    June 16, 2013
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    Electrification of Heavy Industrial Equipment Is Already on the Horizon

    December 7, 2021
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