Examiner & Beyond!
A once prestigious source for news and entertainment, Jessica N. Abraham contributed to Examiner, prior to it’s closing in 2016. A top writer for the site, she contributed articles on Marketing, Social Media, Technology and Business. Find the archives here!
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BrandYourself: A cool, novice tool for ‘owning your name’ in cyberspace
PREVIOUSLY PUBLISHED ON EXAMINER Have you ever “Googled” yourself only to find websites that have nothing to do with you? Mugshots of criminals? Reviews about businesses not even in the same state as you? Would you like to dominate the first few pages of Google with your search results? Aside from in-depth SEO-work by a professional, there is a basic tool available to novice users everywhere. A few months ago, I discovered a site called BrandYourself.com. Apparently, I was a little over a year behind this knowledge, because this site has been around since the earlier parts of 2012 from what I am understanding. The site was created in efforts…
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Event marketing? Two words: Brand socially
PREVIOUSLY PUBLISHED ON EXAMINER “Brand social,” this is the tagline of an Orlando-based Internet marketing company, known as Shorty Produkshins. Branding socially should be a common marketing objective found amongst industries around the globe. Through Web 3.0 and the “always on” culture that we encounter each day, social branding attributes to the evolution of how we successfully market our brands and do business in this new age. According to HQSocialMedia.com, “80% of the top 100 fortune companies are using at least one social media profile to engage with their customers.” Many of these companies are even including their own social communities within their pre-existing sites or link to an independent…
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Internet Marketing in Action: “The Sabir Bey Show” Season Premiere on October 1
PUBLISHED ON EXAMINER Internet Marketing comes in many formats. There are many means of marketing on the web. There isn’t just one specific way. There isn’t even a specific reason that things are marketed on the web. People want Brand Awareness, Viral Sharing of Content, Content Consumption, Monetary Value, List Building, Views, Likes and … even executing Educational Missions. Today, there are simultaneous feeds of Live Events to the Internet through live video streams. Some people charge for consumption, while others do not. Webinars are surely replacing live seminars due to convenience, usually servicing business people and students. These are usually for a fee, but some are free in order…
