-
European Brand Expansion: Is it in your brand’s future Marketing Plan?
June 16, 2013 /PREVIOUSLY PUBLISHED ON EXAMINER Does your brand appeal to an International consumer base? Does your brand entail Online distribution? How well do you know your European audiences? The time for Brand Expansion could be just around the corner. In recent reports by InternetRetailer.com, 2012 and 2013 has been showing incredible leaps in the funneling process to convert consumers into actual customers by Europeans, as compared to those of us in the “Western World.” Apparently, while a “fragmented” demographic exists, the ready consumer base in Europe is much larger than in America. Yet, it is growing at a rate equivalent to our own, which means an even larger mass of consumers,…
You May Also Like
Elements of Internet Marketing: Fresh Content
November 12, 2013Technavio predicts significant trends in television ad-spending through 2019
April 3, 2016Study shows Gen-X to lead 2.1% decline in traditional media consumpion by 2019
February 2, 2016