Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • Engineering Intelligence: What are engineering analytics? Engineering Excellence, Developer Productivity Engineering, SPACE Framework, Agile Project Management, DORA Metrics,
    Technology,  Business,  Career Development,  Developer Content,  Propelo

    What Are Engineering Analytics?

    November 3, 2022 /

    Previously published to Propelo.AI on the future of data and engineering excellence Data is propelling new business. And its impact on the business community has, in a way, become an art form. And the art of understanding business data, or business intelligence (BI), is centered on a company’s ability to read, transform, optimize and present this data between both technical and non-technical teams. As a result, it empowers businesses to improve operations, optimize internal processes and evolve their workforce in ways they have never done before.  Engineering teams can make that happen. In fact, they are in a better position to drive data within the enterprise space than most other departments. They…

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    "Shop of the Future,"Brand Awareness,Brand Story,Brick-and-Mortar,Department Stores,Experiential Marketing,Fashion,Fashion Technology,Fit-Out,Herald Square,Interactive Experience,Jeremy Bergstein,macys,Manhattan,Oscar Feldenkreis,Perry Ellis,Storytelling,The Science Project

    Perry Ellis Digitally Reawakens Fashion with Disruptive Shopping Experience

    November 10, 2015
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    Verizon Will Join Wi-Fi Revolution in Early 2016

    December 10, 2015
    Worksport and Terravis introduce the world to solar and hydrogen options for off-grid, clean energy solutions.

    Terravis and the New Power Generation — Can it Solve the Infrastructure Dilemma in EVs?

    October 26, 2021
  • Story Metrics, Agile Velocity, Developer Productivity, DORA Metrics, SPACE Metrics, SPACE Framework, Engineering Intelligence, Engineering Excellence,
    Business,  Developer Content,  Propelo,  Technology

    Agile Velocity – Good Metric, Use With Caution

    June 20, 2022 /

    The Do’s and Don’ts of Using Velocity in Agile | Previously published to Propelo.AI Agile velocity is a very simple concept that software development teams use to gauge how many tasks can be performed, or completed, on average within a given timeframe. Unfortunately, while it can be extremely useful within the field of project management, it can also be very detrimental if used incorrectly. According to Youtuber Gary Tsang, Your Agile Coach, “Agile velocity is one of the most popular software development metrics in the world. When used for an agile team’s sprint capacity planning, it can be extremely powerful. But some people, some organizations and some teams use it for…

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    Playas Mob Radio: Breaking independents via Online and traditional platforms

    November 12, 2014
    DISC Personality Types, DISC Theory, Personality Traits, Dominance, Influence, Stability, Compliance, Social Media, Marketing, Internet Marketing, Facebook, LinkedIn, Twitter, Instagram, Reddit, Snapchat, Business, PeopleKeys

    Social Media Activity, Based on Personality Type

    October 24, 2019
    VoIP, Partners, SMB Solutions, call center, certification, voip services, voip equipment, Media Processing, hardware, middleware, opensource, SIP, SBC, Wireless, ims, Triple Play, Switching, VoIP Peering, regulation

    Could Phishing Expeditions Stop Cold with Deeper Insight?

    March 2, 2016
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