Jessica N. Abraham | Designer. Writer. Publicist.

19+ Years of Expertise in Digital Marketing, Social Branding and Public Relations.

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  • DISC Insights, Personality Testing, Persona, DISC Theory, Personality Testing, Hiring, Hiring Cycle, Recruitment, Human Resources, Interviewing, Onboarding, Communication, Assessment
    Business,  Career Development,  PeopleKeys’ DISC Insights

    How to use DISC results during a hiring interview

    March 13, 2019 /

    READ THE FULL ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Every hiring manager knows it can be a daunting task to sift through resumes all day. Many recruiters use a benchmarking process to narrow down the talent pool and know in advance not only what kind of background and information they’re looking for, but also the type of personality best suited for the job at hand. What happens when everything else matches ideally and you are in need of a strong “Peacemaker” style (SC-type personality), but your candidate is showing as a “Contemplator” (SCD personality combination)? You may be also intrigued by the additional value this extra “dominance” in their personality can…

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    Worksport and Terravis introduce the world to solar and hydrogen options for off-grid, clean energy solutions.

    Terravis and the New Power Generation — Can it Solve the Infrastructure Dilemma in EVs?

    October 26, 2021
    Vending Machines, Hair Extensions, Fashion, Beauty, Franchise, Uber, Crowdsourcing, Product Demand, The Mane Vendor, Digital Pivot, Technology, Technology News, Crowd Sourcing Hair Extensions, Hair Sourcing, Uber of Hair and Fashion, Mane Company, Mane Vendor,Marcella Ellis,

    Spiraled and Pulled Back: ‘Manely’ Inspired by Uber

    September 1, 2015
    Virtual Toy Store, Walmart, Mattel, Virtual Toy Kiosk, Christmas Kiosk, 2016 Christmas, Globalization, Expansion Strategy, Business Expansion, Marketing Message, Brand Expansion, Brand Awareness, Experiential Marketing, Interactive Marketing, European Expansion, 2-day Shipping, Walmart+, Examiner, The Vault, Holidays, Internet Marketing, Digital Marketing, POP Sales, Traffic Conversions, Children, Kids, Family, Families, Holidays, Ship to Home, Ship to Store, Toys R Us Bankruptcy,

    European Brand Expansion: Is it in your brand’s future Marketing Plan?

    June 16, 2013
  • DISC Theory, DISC Personality Types, Interpersonal Skills, Communication, Relationship Advice, Couples Counseling, Building Trust, Communication, DISC Theory,
    PeopleKeys’ DISC Insights,  Business

    Couples counseling with DISC

    February 14, 2019 /

    READ THE ENTIRE ARTICLE ON DISCINSIGHTS BY PEOPLEKEYS Most people enter a relationship thinking “this just might be the one.” In the very beginning, both people seem to be in-sync, but over time the combination of differing personalities and communication issues cause most couples to become out of sync. It’s this moment in which couples may turn to a counseling service, and understanding their different personalities is the first step in helping the love birds get back on track. What’s love got to do with it? In the world of DISC theory, people have three natural states of self-being: The perceived self The private self The public self How we…

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    Customer Experience, Client Experience, Customer Service, Client Relations, Customer Support, Sales, Predictive Selling, Behavioral Selling, Organizational Behavior, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Business Development, Business Expansion, Growth, Rapport, Sales Delivery, Marketing, Advertising, Messaging, Brand Awareness, Campaign Initiatives,

    Benchmark performance for sales excellence with DISC

    September 2, 2019
    DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion,

    Managing remote teams with DISC

    July 13, 2019
    StudentKeys, Students, Education, Student Relations, Classroom, Classroom Culture, DISC Insights, DISC Personality, Personality Type, Corporate Culture, Employee Relations, Persona, Behavioral Analysis, Coaching, Dominance, Influence, Hiring Cycles, Recruitment, Talent Acquisition, Onboarding, Team Building, Leadership, Workforce Optimization, Corporate Development, Business Development, Business Expansion, Growth, Team Building, Culture, Building Remote Teams, Compliances, Roles, Infrastructure, Differences in Opinion, StudentKeys

    4 ways to improve your teaching skills

    August 13, 2019
  • IoT, Internet of Things, Tech News, Technology News, Technology, Digital Pivot, Digital Gadgetry, Artificial Intelligence, AI, Children, Kids, Family, Communication, Early Learning Development, Social Development, Deep Learning NEural Network, Education, Hu:toma, Interactive Companion, INteractivity, Language, Machine Learning, My Smart Teddy, My Smart Teddy Bear, Toy,
    DigitalPivot,  Business,  Technology

    The First Smart Teddy Hits the Markets

    October 9, 2015 /

    Previously Published to TalentZoo’s Digital Pivot Ted…Snuggles…Teddy Ruxpin…The Care Bears. We all fell in love with these popular teddies because they had minds of their own, they spoke to us, and they “wanted to be our friend.” While Ted’s fictional role in two movies allowed him to completely speak his mind and interact with humans as Snuggles did in laundry commercials, most of our other furry friends were one-way speakers and nothing more than a novelty. We could tell our teddies all the secrets in the world, and they would never tell. They had no other function aside from a pull string or the flip of a cassette tape. After…

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    Contests,Content Development, Tech News, Technology, Technology News, Content, Customer Experience,Demand,Digital Pivot,Downloads,Exclusivity,Gamification,Giveaways,Incentive-Based Selling,Interaction,Marketing,Mobile Advertising,Mobile App Development,Mobile Marketing,Niche Markets,Personalization,Popularity,Sales,Sampling,Stud,ySurvey,Talent Zoo,Technology,Testing,U,IUser Experience,UX,Compulsive Behavior,Connected Devices,Consumer Interests,Convenience,Couponing,Digital Pivote,Commerce,Exclusive Offers,Locational Shopping,Maryann Moschides,Mobile Advertising,Mobile Incentives,Personalized Experiences,Scanbury Shopper Survey,Shopper Experience,Shopping Habits,Study,Talent Zoo,Behavioral Analysis, Personality Types, Personality Traits,Technology News, DIgital Pivot, Tech, Technology News, Technology,

    Rapid Adoption of Wearables Reflects Personality, Loyalty, and Convenience

    February 3, 2016
    DigiDesign, ProTools, Sennheiser, Ambeo 3D Audio Technology, CES 2016, Consumer Electronics Show, Audio Production, Apple, iOS, iPhone, Mobile Production, Content Development, Live Broadcast, Dr Andreas Sennheiser, Audio Capture, Studio Quality, Headphones, 9.1 Mixing, Gaming Device, Legacy Music, Analog Sound, Consumer, Prosumer, Digital Gadgetry, Digital Pivot, Talent Zoo, Orpheus Headphones, Gamification

    How Sennheiser Just Changed Audio Production and Experiences Forever

    January 7, 2016
    A/V, Audio, Content Development, Live Streaming, Live Broadcast, Mobile Video Broadcasting, Production, Director, Digital Gadgetry, Productivity, Digital Pivot, Tech News, Technology News, Technology, Handshield Device, IK Media, Audio, iKlip, Mobile Broadcasting, Mobile Mount, Phantom Power on Mobile, Technology, Video,

    IK Multimedia Brings Phantom Power to Mobile Video Broadcasts

    January 16, 2016
  • Vint Cerf, Lettrs App, Digital Pivot, Co-Founder Internet, Father of the Net, Written Correspondance, Font, Calligraphy, Personalization, Technology News, Mobile Application
    Business,  DigitalPivot,  Technology

    Dear Internet: Father of the Net Speaks Up!

    September 14, 2015 /

    Previously Published to Talent Zoo’s Digital Pivot Most likely fed up with the onslaught of garbage we see recycled over and over on social networks, the “Father of the Internet” releases a public service announcement…to the world. He appears to want to make change through the Internet, using it as a tool for improvement.  On a mobile app called “lettrs,” users connect to authentically express themselves in meaningful ways, engaging in letter-writing and gaining pen pals from all over the globe. With virtual utilization of stamps and calligraphy fonts, actual letter-writing is being emulated in the mobile space. Within 170 countries, lettrs have already garnered 2 million downloads. Leaving lasting…

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    IotaComm, IoT, Internet of Things, Smart Buildings, Smart Cities, Finance, Benzinga, Connected, Building Intelligence, Building Analytics,

    This Tool Uses IoT to Turn Old Buildings into Data Powerhouses, Improves Air Quality and Keeps Staff Healthy

    August 27, 2021
    What's the difference between Marijuana, Cannabis and Hemp -- industrial Hemp, CBD, Farm Bill, Agricultural Act, Generation Hemp, GENH

    Cannabis Investors Should Know the Difference Between Marijuana and Hemp

    July 19, 2021
    iot, m2m, drone, fog computing, edge computing, smart home, smart city, connected home, smart transportation, wireless, big data, iot power, cloud computing, infrastructure, security, cybersecurity, manufacturing, supply chain, IIoT, industrial IoT, autonomous

    A Connected Experience Capitalizes on the Power of Wi-Fi

    November 30, 2015
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