Chic Sketch, Bridging Fashion and Technology Through Mobile Integrations

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Appetizer Mobile is known for its array of interactive mobile apps development and marketing services. Chic Sketch, an innovative app under the Appetizer umbrella, is bringing personalization and design to the mobile forefront as it connects fashion brands directly to enthusiasts in a whole new way.  Like parent company, Appetizer Mobile, they are “creating a brand identity in the mobile space.”

As technology takes over our lives, the Fashion Industry has been finding an increased challenge in capitalizing on the mobile revolution that has been allowing other industries excel. After all, we want to touch and feel fabric. We want to see it in all of its vibrance. While we shop and watch runway shows on mobile, how can we interact with it? This is where Chic Sketch has found an “in.”

Fashionistas love this app, because they are able to snap a selfie of themselves, draped in their latest attire and can have a sketch mock up sent to them in minutes. Sketch mockups are created and sent directly to the user. These sketches are created much like the designs that our fashion experts sketch when developing a new collection or runway show. They are, literally, hand-drawn sketch, sent to you in minutes.

Although the app is free to browse and view other sketches, each sketch costs $9.99 with a few for expedition at an additional $4.99.

Like so much of today’s tech world, this app takes advantage of technology to get the job done. Utilizing cloud technologies, Chic Sketch relies heavily on connectivity and storage, allowing each sketch to be streamlined through a cloud-based infrastructure and to the user in under twenty minutes or less — with many sketches arriving much quicker than that. Communication is everything, especially to the illustrators that are working remotely. Photos must be delivered to the artist and back through the company’s cloud-platform for approval and delivery to the fashionista on the other end!

When asked where the inspiration for this chic mobile app came from, award-winning “Forbes 30 under 30” CEO Jordan Edelson said, “The initial inspiration came to me when I would see Emily Brickel Edelson (designer to the stars), Co-Founder, Head Illustrator, and Fashion Designer sketching on paper at different events we attended. When I traveled with her to different fashion events, I would assist and watch her. One of the things I noticed instantly was that as soon as people would receive their sketch, they would take a picture of it on their phone and share it on social media.”

Edelson continued, “Right around fashion week last year I connected the dots and thought it would be a great idea as an application to bring to the masses. People have a strong emotional connection to art, and Chic Sketch caters to that. It’s more than a novelty, its art desecrated by computers – synthetic art as I like to call it. Chic Sketch is a great combination of a digital platform with a human element, as each sketch is created by a real illustrator by hand.”

Edelson also explained how the app has evolved since its beginnings. For mobile applications, and technologies of any kind, it is extremely important to evolve in meeting the needs of growing audiences and to keep up with technology. This app started as simply a service. In its newer form and into a soon-to-be released Chic Sketch 2.0, the app will be more about discovery, social engagement and extended partnerships with other brands.

The app also sets out to be an inspiration to audiences. “We are interpreting fashion through other people’s eyes. It’s bringing life to designs other people have created. When users look at the sketches they can draw inspiration from them, and possibly create their own fashion lines.”

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Alcatel-Lucent Successfully Completes First Stage of Polish Maritime Safety Initiative

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Proprietor of Bell Labs (NewsAlert) and specializing in cloud and communications technologies,

Altcatel-Lucent has announced that the first stage in a National Maritime Safety System modernization project is officially complete. Joining forces with Indra, Spanish-based multinational consulting and technology firm, Alcatel has successfully deployed an IP/MPLS system that enables control, management and monitoring of technology-based information. It is said that this technology will allow Poland’s maritime authority an increased efficiency in safety and operations at all eighteen ports in the Baltic Sea. This project has been dubbed the “National Network of Global Maritime Distress and Safety Systems (GMDSS).”

Design and modernization were key elements in this project and important to the innovation within the national network of marine radio communications for maritime offices. The project was based on integrated marine VHF communications systems. The National Maritime Safety System was developed in collaboration with three regional maritime offices in Gdynia, Szczecin and Slupsk, who also collaborated with the Ministry of Infrastructure and Maritime Search and Rescue Service of the country. This collaboration built upon the need for support in monitoring and analyzing maritime traffic and calculating threats in national and maritime safety.

This announcement also makes known that “Alcatel-Lucent (NewsAlert) and Indra will, together, be responsible for ongoing maintenance of the operational system of this project, known as KSMB stage 1. “ Their collaboration has already led to the design of technical specification, including implementation management, production and with focus on the modernization of coast station architecture, adding new radar towers to the mix. Integrating eight subsystems and technologies with the implementation of three Vessel Traffic Services systems, teams have been able to innovate the existing telecommunications structure for Poland’s maritime authorities.

Important for Polish economic growth, there is a definite need for new technology and upgrades. Through increased travel to Poland’s seaports, the government has decided to invest heavily into maritime industry. The oil and gas industry has benefited from this decision. Vessel Traffic Management systems will improve safety and lower threat levels across all entry ports for shipping. Direct monitoring is necessary for mission-critical infrastructure.

VTS systems are supplied with substation data from radar systems, as well as through CCTV, hydro-meteorological stations, radio direction finders (RDF), marine radio communication VHF for Maritime Offices, phone communication systems based on IP/MPLS technology, GMDSS systems and a subsystem that monitors equipment and facilities.

“We are privileged to assist in the transformation of the Polish Maritime Administration into a modern and well equipped service. We had a clear vision, proven technology and expertise that fully met the needs of the Polish Administration, states Andrzej Dulka, CEO of Alcatel-Lucent Poland. “What we have put in place is a highly reliable system that seamlessly integrates legacy systems with new technology to provide Polish Maritime Office with the best available security and monitoring network.”

Deputy Director of Maritime Office in Gdynia, Jan Miotkowski continues by saying that ”Leveraging Alcatel-Lucent’s technologies and expertise we can improve the availability, efficiency and security of maritime transportation around Poland.” Collaborating with all national authorities, consulting firms and technology teams, Alcatel-Lucent will bring peace and safety to the people of Poland, starting at the ports. Pairing with Indra will ensure the mission is successful through very the last stage. 

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