Real-Time Messaging: To Be or Not to Be Productive

Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions

PREVIOUSLY PUBLISHED TO WEBRTC’S REAL TIME COMMUNICATIONS

BetterCloud, a blog community that periodically releases research data related to the Tech World, recently released findings of a survey covering the trends for cloud-related activity within the Enterprise realm. More than 1600 total IT professionals and end-users participated in the poll.

Of those surveyed, 76 percent of them came from small-to-medium sized businesses with 14 percent from large-sized organizations. Everyone else fell between the gaps. With such a gap in participants, it’s very interesting to see the correlation between both groups of adoption and the common denominators that fall in between them.

This survey focused on the data related to utilization of real time messaging, distractions and the overall organizational impact of real time communications. The end-goal was to help businesses make more intelligent decisions when it comes to choosing better business technologies.

With little need for additional phone services, most small-to-medium sized businesses choose not to increase investments for phone systems, as they are considered unnecessary to the organization. Yet, 57 percent of all groups surveyed use two or more real-time messaging applications for both internal and external communications.

Some organizations are using as many as five messaging services at a time, based on activity and client communication.  In fact, more than 20 percent of large enterprises admit that this is a very normal practice in their organization.

These same professionals strongly believe that real-time communications will totally replace e-mail as the primary method for immediate communication and collaboration. E-mail communications are still considered the preferred method for communications for obvious reasons, relating to storage, security and reference.

“As your company grows, expect the number of real-time messaging applications in your environment to grow too. This isn’t a phenomenon reserved only for real-time messaging either” said Scott Solomon of BetterCloud. He continued, “We’re seeing this trend unfold in many cloud application categories, from storage and collaboration to project management.”

Those three-fourths of professionals using Skype for Business and Google Hangouts tend to think highly of real time messaging platforms for collaboration, especially at a distance. Almost everyone using more a professional-grade platform confesses to drastic improvements in collaboration and workplace productivity through adoption.

There were 25 percent of users, including IT professionals, who said they feel their organizations are less productive due to real-time messaging services. It makes  you wonder if they are just telling the truth or if there is an internal issue, such as bad management or low-grade platforms, in the mix – or, if they just don’t know how to use them. Let’s not fail to mention, 13 percent of those surveyed aren’t even using real-time communications in the workplace.

When it comes to IT professionals and real-time communications, not only do they go outside the boundaries of approved real-time messaging platforms, they are also 12 percent more likely to adopt this form of communication for productivity’s sake.

Consensus rings in. With lack of training and discipline when using tools that connect people in real-time, there will obviously be distraction and loss in productivity. Let’s not label this as a technology fault. This is a factor that organizations need to take into consideration when implementing a power technology into their daily operation – period.

When we use real-time communications as a tool, we must remember to stay disciplined. It’s easier to gab when no one can hear us, but it’s not different than sitting next to your best friend when trying to meet deadlines for a major project.

In the future, it is most likely real-time messaging will be the primary choice for communication in the workplace. Some say, the future is already here. 

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Mitel Seeks to Enhance Mobile Productivity

WebRTC World | TMCNet

PREVIOUSLY PUBLISHED TO TMC NET’S WEBRTC WORLD

Aimed to meet the growing requirements of a mobile-first world, Mitel has revealed new mobile solutions for real time communications.

The new Mitel Mobile Cloud Suite is empowering stronger communication and more productive collaboration amongst enterprise businesses, project teams and small firms. In fact, the suite allows Tier 2 and Tier 3 mobile carriers to provide more effective, rapid and cost-efficient hosting to VoLTE, ViLTE and VoWiFi technologies, in addition to advanced messaging services.

The Multi-ID, for example, allows users to easily attach all contact numbers and means of communication to be streamlined into a single device. Users are able to open a native application on any mobile device to make calls, listen to voicemail, send and receive text messages.

Evolving to meet the ongoing needs of today’s Executive and Project Lead, Mitel has established the Embedded Communications solution, the first product to emerge from the Mitel Accelerator, allowing businesses to integrate voice, video and messaging directly into mobile business SaaS applications. This streamlines mobile communications by allowing team members to stay in one app, as opposed to many, while communicating and collaborating in real-time without delaying, missing or overlooking very important details.

The Embedded Communications tool was created to enhance the FieldAware experience, already adopted by many field service organizations around the world for field-service scheduling.

Other tools include the Mi-Team portfolio solution that allows collaboration between a team with the mobile-first mindset. This solution includes real-time voice and video meeting, in addition to mobile whiteboarding and integrations of business applications. This method of communication claims to drop the average need for e-mail engagement by 40 percent. This could mean a great deal for enterprise businesses that connect thousands of employees at once. Virtual conference rooms allow for topic-based discussion, corporate meeting space and project-centered meetings.

Within the Mi-Team solution, team members will also be able to approve and sign documents, voice tag archived meetings and integrate file sharing from external cloud storage. Integrating project management workflow into the Mi-Team solution, Mitel allows users to assign tasks within virtual rooms, screenshare and schedule future meetings.

Finally, the Mitel Mobile Cloud Suite presents the mobile workforce with a solution that expands new cloud services and enables productivity within business itself, arming both enterprises and small businesses with enterprise-level tools and resource to expand business initiatives and streamline daily tasks. This solution is called the Mitel Global Cloud Expansion. It’s what brings all solutions full circle and helps Mitel to reach its strategic vision. 

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Predictions for Real Estate 2016: How Agents and Facilities Managers Will Benefit

Healthcare Apps, Unified Communications, WebRTC, IoT, RFID, Healthcare Solutions

PREVIOUSLY PUBLISHED ON TMCNET’S REAL TIME COMMUNICATIONS

Planon, a software provider in support of workplace optimization and Integrated Workplace Management Systems (IWMS), has released their predictions in Real Estate and Facility Management efficiencies for 2016.

“Many of the trends that will come into focus in 2016 already exist today, but their significance is expected to grow and become mainstream in the near future,” states David Karpook, Strategic Business Consultant at Planon. “Today’s facilities management and real estate managers face an increasing need to respond to the evolution of technology and sustainability, ensure compliance, and increase cost efficiency.” 

Planon predicts that IoT opportunities will be made more applicable to the Real Estate spectrum in 2016. Therefore, it will be increasingly adopted by agents all over the world. Bottom lines will increase with the placement of affordable sensor technologies. Analytics data will be easily collected through occupancy of the workplace or meeting room. Additional IoT implementations point to better utilization of smart screens triggered by in app functionality or by room sensors, alone.

In the case of real estate, the amount of time an onlooker spends in each room may translate to sales potential, funneling sales interest data collected during the time spent in each room, individually. This data can be used to physically enhance the features that potential buyers enjoy the most and call out the needs for improvement in areas that guests most dislikes on the property. Doing so will lead real estate companies towards increased sales and shortened periods of closing. It will also provide insight as to where, exactly, a visitor may actually lose interest.

Workspaces can be checked for availability within a facility through the scanning of QR codes or the swiping of RFID tags.  This will save time and face, while meeting with clients in a busy conference space.

Much of 2016 will see an increase in the use of mobile technologies for just about every phase in daily process. Not only are individuals now using mobile devices to make and accept payments on the go, but also team collaboration and communication can more frequently be made feasible. Integrations in communications tools are now allowing for better project management and workforce productivity through in-app tools and centralized clouds, allowing users to stay in just one application all day without the need to toggle between apps to complete a single function.

In fact, Cloud delivery models will continue to transform the workplace,” claims the Boston-based software company. They will cut costs significantly for IT departments and eliminate the need for big-bulky equipment. Although true, there are many big businesses that are still skeptical about adopting cloud-based technologies in storing proprietary information.

Through mobility, employers are seeing more stretch-room in the physical workplace and may even save on operating costs with the ability to downgrade unnecessary expenditures. With flexible schedules, the workforce is being made more available at untraditional business hours and increasingly made available through “always on” technologies.

Workers are less stressed and therefore more productive. According to Planon, “More than 90 percent of respondents in research agreed that new workplace concepts will improve employee productivity.”

Finally, Planon predicts that building information modeling, BIM, will continue to increase in adoption. Their claim is that it will hold great promise for facilities management and real estate in the very near future.

Applying BIM and its methodologies to operations will allow more efficiency in management of the building space. This includes maintenance and construction during lifecycle process in providing a platform for real-time collaboration, logistics and quality management. Agents and construction superintendents will, themselves, be able to better predict the future of their own real estate empire.

Smart businesses and smart buildings will continue to make their presence known through the adoption of IoT and cloud technologies, allowing employees to be more mobile and embracing the alternative workplace. BIM-culture will become a norm, as teams will be impacted by better communications and interactive visuals in which promote efficiency.

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300-year-old industry implements innovative tech trends

A2Z and FABTech Canada Release Mobile App

PREVIOUSLY PUBLISHED ON EXAMINER

FABTECH CANADA 2014 will be taking place shortly, and a2z, Inc. plays an important role in helping the event to succeed through innovation and accessibility. FABTECH CANADA is the embodiment of the Fabricators & Manufacturers Association (FMA), the American Welding Society (AWS), the Precision Metalforming Association (PMA), and Chemical Coaters Association International with SME, who have been “serving to the advancement and growth of fabricating, welding, metal forming and manufacturing” for the last 300 years. Together, they bring these elements into manifestation to produce an annual event that is exciting and unique to Canadians in this industry. Through growth and the evolution of tech trends, innovation is key to successful progress, especially for such a traditional trade in a “high-tech” world.

According to a recent press release (March 11, 2014), a2z, Inc. is teaming up with FABTECH to make this year even more successful than the last. a2z, Inc., a leader in event management and marketing software solutions, has designed a customized ChirpE Native Mobile App for the FABTECH CANADA 2014 event that will take place at the Toronto Congress Centre on March 18-22, 2014. The app is available cross-platform, including Android and iOS and is also available on all “internet-enabled smartphones.”

Because FABTECH CANADA is Canada’s “only exclusive fabricating, welding, metal forming and finishing event,” it dedicates itself to provide all the tools needed to “improve productivity, increase profits, and find new ways to grow in today’s competitive business environment.” In taking that concept to the digital world, it is imperative to reflect the company’s direction through mobile capabilities in bringing productivity to this event.

The a2z-powered ChirpE mobile solution allows for “on-the-go access” to event exhibitor listings, full with interactive floorplans and up-to-date conference scheduling. There are also features for event announcements and a personalized planner so that attendees can create their own customized schedules with notes and calendar capabilities. This particular app is superior to others in its field because it allows for live synchronization with the conference website and provides exhibitors and attendees with an enhanced event experience and to-the-minute announcements. Furthermore, they can use productivity tools to create lists of favorite exhibitors and map out their locations at the event.

This app allows for FABTECH CANADA 2014 to be marketed through app marketplaces and allow for sponsorship possibilities within itself. Mobile Marketing options, which also include Internet Marketing tactics, may also be made available to bring this event to the forefront of many skilled traders in the Canadian region of the World. It also allows for awareness through Word of Mouth and the app’s presence in the mobile marketplace to encourage International attendees in this and future years. With the collaboration of a2z and FABTECH, it is highly likely that we will see a trend amongst future generations of skilled tradesmen and women in incorporating new technologies with traditional practices.

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MoceanMobile releases unique, powerful tool in Mobile Advertising and Analysis.

MoceanMobile releases unique, powerful tool in Mobile Advertising and Analysis.

PREVIOUSLY PUBLISHED ON EXAMINER

If you have been thinking about implementing Mobile Marketing into your brand’s Marketing Campaigns, or already have, check this out:

Mobile Advertising technology leader, MoceanMobile has released Mocean for Advertisers.

This product is of the latest mobile ad-serving products from this company. This product is said to be the “First 360-degree Product Suite built exclusively for Mobile.” This product enables easy integration in streamlining the buying and serving processes of mobile media for brands, agencies, firms, demand-side platforms and trading desks around the globe.

This product allows clients to plan, buy, monitor and manage Mobile Advertising Campaigns from a single dashboard, ensuring the ability to reach the highest possible conversions and ROIs per impression.

Shortly, the company will also release the ability to bid in “real time” in providing access to supplies from bidding exchanges. This comes from the tapping into some of the World’s leading agencies and largest advertisers for feedback on what works, doesn’t work and appeals to their Marketing and Advertising plans.

In essence, the company has optimized their product to fulfill the needs of the most successful businesses, instead of trying to create a “one-size-fits-all” approach for Mobile Marketing and Advertising Strategies. As experts in Mobile, they have basically designed a very powerful product that will hold beneficial to any consumer, provided they learn the sciences behind the craft and how to use the platform for the ultimate Mobile Advertising experience.

What it will boil down to is this:

If your product or Brand Messaging is no good, you can only blame yourself, because you will be reaching the right markets in the right places at the right time. This product is set to solve the “huge transparency problem within the digital advertising industry where everything is based on metrics.”

Mocean Mobile is comprised of developers, leaders, and influencers in the World of Media and Advertising as veterans from companies like Google, DoubleClick, Apple, Yahoo, Hachette Filipacchi and AOL.

Operating under a parent company, Mojiva, Inc., Mocean Mobile currently provides corporations with ad-serving solutions for customers such as AT&T, Vodafone, WebMD, Microsoft, Skype, BlackBerry and TV Guide. Mocean Mobile is also known for having created one of the first mobile display technology platforms, powering mobile revenue opportunities for publishers, developers, app stores, brand marketers and ad agency trading desks. Mocean Mobile serves as the third party for providing these opportunities for all mobile devices on a cross-platform basis!

As we have discussed in previous articles, Mobile Marketing is, ironically, not commonly practiced in a rapidly growing Mobile Marketing, and Mobile Advertising continues to go untapped for the most part!

For those that have been doing it: “Two of the biggest pain points to date for ad agencies have been tracking and measurement, and there has been no available mobile ad-serving platform to address these challenges – until now,” said Julie Preis, Senior Vice President of Product Management at Mocean Mobile.

It is said that by the end of 2013, we can expect 20-percent of the GLOBAL population to access the Internet via mobile and 30-percent by May of 2015. These numbers are much higher for specific areas of the World, such as The United States, Canada and major areas in Europe.

With the unestimated launch of Google’s Internet balloons in remote areas around the World and the fact that WiFi can be supported on mobile devices, which are lower priced than computer terminals and laptops, this number may indeed be a “low ball” estimate in this given time period. As for Mocean Mobile, the number of ad impressions has increased by 180-percent between March 2012 and March 2013.

Additional Mocean for Advertisers benefits include:

  • A unified dashboard and reporting solution that enables the user to monitor all campaign activity from one simple interface;
  • Permission-based access that allows ad agencies to give clients access to individually customized, real-time reporting interfaces;
  • Simplified work-flow with multi-conversion reporting across mobile Web and app inventory, and
  • Proven mobile ad-serving technology that currently manages more than 80 billion mobile ad requests per month.
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